Senior Account Executive for PR Agency

3 weeks ago


Fort Lauderdale, United States Top of Mind PR Full time
Job DescriptionJob Description

Location: Fort Lauderdale
Position: Full-Time

JOB DESCRIPTION

We are seeking a talented and experienced Senior Account Executive with 4+ years of agency experience to join our team. In this role, you will lead media relations efforts for a diverse portfolio of clients, working closely with journalists and influencers to secure impactful coverage. The ideal candidate will have a passion for storytelling, a strong network of media contacts, and a track record of driving successful PR campaigns.

ABOUT US

Top of Mind Public Relations is a boutique agency specializing in media relations and digital communications. Our mission is to help clients elevate their brand presence and tell their stories effectively in today's fast-paced media landscape. With a focus on building meaningful relationships and delivering exceptional results, we pride ourselves on our strategic approach and commitment to client success.

KEY RESPONSIBILITIES
  • Develop and implement strategic media relations plans to generate positive coverage for clients across print, broadcast, and digital media platforms
  • Cultivate and maintain relationships with key journalists, editors, and influencers
  • Pitch compelling story angles and secure high-profile media placements
  • Create social media content for the digital team to post
  • Monitor media coverage and provide regular updates and reports to clients
  • Collaborate with internal teams to develop creative PR strategies and integrated communications campaigns
  • Serve as a trusted advisor to clients, offering strategic counsel and guidance on media relations matters
  • Stay informed about industry trends and media landscape changes to identify new opportunities for clients
  • Proficiency in real estate, law, and advocacy is an added advantage.
QUALIFICATIONS
  • Bachelor's degree in Communications, Public Relations, Journalism, or related field
  • 4+ years of experience in media relations, preferably in a PR agency environment
  • Proven track record of securing media placements in top-tier outlets
  • Strong relationships with journalists and media contacts across various industries
  • Excellent written and verbal communication skills
  • Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
  • Strategic thinker with a creative mindset and problem-solving abilities
  • Proficiency in media monitoring and reporting tools
  • Must be able to provide three professional references, including a previous supervisor.
BENEFITS
  • Competitive salary commensurate with experience
  • Health Insurance stipend
  • 401(k) retirement plan with company match
  • Paid time off and holidays
  • Professional development opportunities and ongoing training


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