Senior Sales Manager

1 month ago


Norwood, United States Steel Art Company Full time
Job DescriptionJob Description

Steel Art is a family-owned and operated wholesale manufacture of architectural signage that has been in business since 1952. Known for creating jewelry-quality signage at competitive prices, we help our customers stand out and become more visible-and profitable. We are in search of an industry veteran of architectural sign industry with a proven track record of not only driving significant sales growth for the company, but also leading the sales organization in order to further develop the skills and sales practices of the members of the sales organization. In this roll, reporting to the Executive leadership of the company, you will provide internal sales management and leadership of all sales functions, while also traveling to further improve the market penetration with national accounts and larger sign companies nationally.

Responsibilities:

  • Refine and develop the sales strategy with Executive leadership to ensure sales targets and goals are met or exceeded.
  • Provide leadership and skills training to the regional sales manager team, in order to help them grow their sales capabilities and grow their territories.
  • Create sales goals for the sales organization, and for the individual team members, and provide monthly data on the progress towards all goals.
  • Build and maintain long-lasting, strong relationships with customers while partnering with them to better understand their business objectives and needs.
  • Assist with trade show participation, exhibit designs, and set up.
  • Develop systems and processes for the follow up of sales leads and management of the sales funnel and track the progress of the leads through the funnel.
  • Drive efforts using various tools to increase lead generation.
  • Utilizing your previous sign industry sales background, provide the Executive leadership with insight into industry trends and forecasting.
  • Assume full supervisory responsibilities of all members of the sales organization.
  • Develop full tracking capability utilizing the CRM of all leads, the status of the leads, and quote follow up.
  • Develop Key Performance indicators such as quote hit rate, average quotes/day by individuals, number of new customers, customer retention rates, average quote to close time, etc... to measure the effectivity of the overall sales and marketing efforts.

Salaried position plus commission

Company DescriptionSince 1952, Steel Art Company has been manufacturing premium-quality architectural signage, and logotypes for the sign trade.Company DescriptionSince 1952, Steel Art Company has been manufacturing premium-quality architectural signage, and logotypes for the sign trade.
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