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Product Marketing Manager

2 months ago

Santa Clara, United States Palo Alto Networks Full time
Job DescriptionJob DescriptionCompany Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

Who We Are

We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.

As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.

Job Description

Your Career

As a Product Marketing Manager at Palo Alto Networks, you will play a key role in shaping and executing the marketing strategy for our new innovative product Strata Cloud Manager for SASE and ADEM (Autonomous Digital Experience Management) capabilities. You will collaborate closely with marketing, product management, industry analysts, sales teams, customers, and technology partners to define our unique value proposition and drive messaging, content creation, thought leadership, sales enablement, and competitive analysis for these products.

In this role, you will:

  • Develop narratives and materials that clearly communicate the value of our unified management solution and ADEM capabilities, translating technical features into compelling messages that resonate with customers
  • Create impactful marketing content, including datasheets, whitepapers, blogs, and presentations
  • Define and implement GTM strategies for new launches and campaigns in collaboration with cross-functional marketing teams
  • Contribute to our vision for how the Strata Network Security platform is essential in securing customers' networks, both at internal and external events

Your Impact

  • Work closely with Product Management and Product Marketing peers to build a unified market and product vision, developing value propositions and messaging that resonate with our target buyer personas and form the foundation for all product marketing activities
  • Serve as the primary thought leader for the products you support, engaging in speaking opportunities and content development
  • Simplify product capabilities into clear, compelling messages and tools that resonate with customers
  • Create powerful marketing content, including datasheets, whitepapers, blogs, and presentations
  • Educate and inspire our Sales, GTM, and field marketing teams on the customer and business value of our products
Qualifications

Your Experience

  • 2+ years in cybersecurity, with experience in network security technologies preferred
  • 4+ years in technology product marketing, product management, or technical marketing
  • Experience leading product launches and releases, from crafting messaging and content to tracking progress and measuring results
  • Excellent written, verbal communication, and presentation skills, including experience developing webinars and delivering presentations
  • Strong ability to collaborate with diverse stakeholders
  • A creative thinker who can develop and deliver engaging presentations in various settings, from large internal teams to industry conferences and customer briefings
  • Candidates who exhibit a career-long pattern of commitment to continuous learning and development


Additional Information

The Team

Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $132,000/yr to $213,600/yr. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.

Is role eligible for Immigration Sponsorship? No. Please note that we will not sponsor applicants for work visas for this position.

Our Commitment

We’re problem solvers that take risks and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at  accommodations@paloaltonetworks.com.

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.