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Director, Marketing Specialist

3 months ago

Morrisville, United States Renesas Electronics Full time
Job DescriptionJob DescriptionCompany Description

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

Renesas employs roughly 21,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what’s next in electronics and the world.

Job Description

As Director of Marketing for the Low Power Core Product Line within Performance Core BU, you will be responsible for all marketing and business development activities in one of Renesas’s fastest growing product lines servicing Client/Mobile Computing, AI, Gaming, and other performance computing applications. Products encompass Digital Multi-Phase controllers, Integrated high-performance PMICs, and Smart Power Stages (SPS).

 

You will drive business growth in multiple market segments and be the business champion for this product line globally.  You will work closely with the Sales and FAE teams to win design-ins that lead to diversified revenue growth. You will define the product roadmaps and oversee timely execution and operations to support your customer base.

 

Key Responsibilities

 

  • Engage with major computing SOC markers, OEMs and ODMs to secure design-wins and drive revenue growth.
  • Orchestrate Sales and FAEs in product promotion and business development activities.
  • Establish and nurture trusting and productive relationships with key technical and procurement stakeholders across the customer base.
  • Understand market and customer requirements and work with internal teams to define product requirements, develop product roadmaps and establish long-term strategic relationships.
  • Identify market opportunities and collaborate with Product Definers, Sales and Business Unit Management to exploit these opportunities.
  • Research and monitor competition, market dynamics and design windows, and provide recommendations on required responses and/or actions.
  • Prepare and continuously refine customer presentations to best communicate our value proposition.  Ensure customer facing documents effectively communicate desired messages to maximize impact.
  • Define and develop product collaterals, competitive analysis, customer presentations and field training material.

 

Qualifications

  • BSEE or related fields with 10+ years of experience in Strategic Marketing, Technical Marketing, Business development, or Applications or related roles.  MSEE or MBA is a plus.
  • Understanding of power management applications and products.
  • Experience in computing markets is required.
  • High energy, self-motivated, and go-getter attitude.
  • Excellent written and oral communications skills.  Ability to present complex concepts in a clear, concise and effective way.
  • Excellent interpersonal skills.  Ability to work effectively with teams located in multiple offices around the world.
  • Ability to collaborate and be effective in a fast-paced environment.
  • Track record of successfully launching products, generating design-wins and ultimately driving revenue growth.
  • Location: Open; preferably RTP, North Carolina.


Additional Information


Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources. 
 

Renesas Electronics Corporation empowers a safer, smarter and more sustainable future where technology helps make our lives easier. The leading global provider of microcontrollers, Renesas combines our expertise in embedded processing, analog, power and connectivity to deliver complete semiconductor solutions. These Winning Combinations accelerate time to market for automotive, industrial, infrastructure and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live. Learn more at renesas.com.

Renesas’ mission, To Make Our Lives Easier, is underpinned by our company culture, TAGIE. TAGIE stands for Transparent, Agile, Global, Innovative and Entrepreneurial. Our goal is to embed this unique culture in everything we do to succeed as a company and create trust with our diverse colleagues, customers and stakeholders.

Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law.