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Marketing Associate
2 months ago
Job Title: Marketing Associate
About Us:
At Ceras Health, we are dedicated to revolutionizing healthcare through cutting-edge technology and innovative solutions. Our mission is to empower healthcare providers with tools that enhance patient care, streamline operations, and drive better outcomes. We are seeking a dynamic and creative Marketing Associate to join our team and help us communicate the value of our solutions to a broader audience.
Job Overview:
The Marketing Associate will play a crucial role in executing our marketing strategies, creating compelling content, and driving engagement across various channels. This individual will work closely with the marketing team to support campaigns, manage social media, and assist in market research and analysis.
Key Responsibilities:
Content Creation: Develop engaging content for various platforms including blogs, social media, email newsletters, and website updates that highlight our healthcare technology solutions and their benefits.
Campaign Execution: Assist in the planning, execution, and analysis of marketing campaigns to promote our products and services. Track performance metrics and adjust strategies as needed.
Social Media Management: Manage and curate content for social media channels, including LinkedIn, Twitter, Facebook, and Instagram. Monitor engagement and interact with followers to build a strong online presence.
Market Research: Conduct market research to identify trends, opportunities, and competitive insights. Compile and analyze data to inform marketing strategies.
Event Support: Help coordinate and promote company events, webinars, and conferences. Support the planning and execution of trade shows and industry events.
Collaboration: Work closely with cross-functional teams, including sales, product management, and customer support, to align marketing efforts with company goals and initiatives.
Reporting: Prepare regular reports on marketing activities, performance metrics, and ROI. Provide insights and recommendations based on data analysis.
Qualifications:
* Bachelor’s degree in Marketing, Communications, Business, or a related field.
* 1-3 years of experience in marketing, preferably in the healthcare technology sector.
* Strong written and verbal communication skills with the ability to create clear and compelling content.
* Proficiency in digital marketing tools and platforms, including social media management, email marketing, and analytics.
* Experience with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
* Ability to work independently and as part of a team in a fast-paced environment.
* Strong organizational skills and attention to detail.
* Knowledge of healthcare industry trends and challenges is an advantage.
Why Join Us:
* Impact: Be part of a team that is making a difference in healthcare by providing innovative solutions that improve patient outcomes and streamline provider operations.
* Growth: Opportunities for professional development and career advancement in a growing company.
* Culture: A collaborative and inclusive work environment that values creativity, initiative, and a passion for healthcare technology.
