Digital Marketing Specialist

1 month ago


Baltimore MD United States Alderson Loop Full time

The role of the Senior Digital Marketing Specialist will be to activate and optimize web campaigns by creating personalized experiences for targeted segments to drive higher engagement. These campaigns are aligned to Americas Marketing Go-To-Market plans that ultimately support the business objectives across Americas (US and Canada Institutional & Canada Intermediary) at a Fortune 500 investment firm. This role will also partner with the segment marketings on the Americas business unit, Global Digital Solutions (GDS) team, the Marketing Strategy, Planning, and Operations (MSPO) team, and other Global Distribution partners to ensure these campaigns and user pathways are built to scale across our marketing technology stack.


PERSONAL ATTRIBUTES / SKILLS / QUALIFICATIONS

Required:

  • Bachelor's degree or the equivalent combination of education and relevant experience AND 5+ years of total relevant work experience in website and page design and creation, content management, and user experience best practices
  • Proficiency in SiteCore, and/or Drupal as a CMS and design system
  • Basic HTML and CSS experience
  • Experience working with ADA accessibility tools like AXE, Wave, Lighthouse, and even Dev tools along with knowledge of WAG 2.0
  • Experience designing landing pages and microsites

Preferred:

  • Experience with Adobe Experience Manager as a CMS platform
  • Ability to ideate and think strategically about content management, personalization, and nurture paths to enhance client experiences across website using Adobe Experience Platform, Adobe Analytics, Adobe Target, and content and experience fragment
  • Content strategy experience, including content auditing and analysis, information architecture, and SEO best practices and techniques
  • Experience in financial services, preferably asset management



  • Baltimore, Maryland, United States Response Labs - A Digital CRM Marketing Agency Full time

    Role OverviewWe are seeking a skilled Digital Marketing Cloud Strategist to join our team at Response Labs - A Digital CRM Marketing Agency. This role is responsible for designing, implementing, and executing digital CRM and loyalty initiatives inside of Salesforce Marketing Cloud.


  • Baltimore, Maryland, United States Response Labs - A Digital CRM Marketing Agency Full time

    We are seeking a highly skilled Digital CRM Marketing Strategist Lead to join our team at Response Labs - A Digital CRM Marketing Agency.Estimated Salary: $120,000 - $180,000 per yearJob DescriptionThis role involves working with cross-functional teams to produce, test, and report upon complex digital CRM marketing initiatives for clients. The ideal...


  • Baltimore, Maryland, United States Flywheel Digital Full time

    At Flywheel Digital, we accelerate growth across all major digital marketplaces for the world's leading brands.The OpportunityWe're seeking a highly skilled Digital Commerce Solutions Specialist to join our Content Studio team. As a key member of our team, you will support Senior Account Managers or Directors while independently serving as a primary point of...


  • Baltimore, Maryland, United States The Denyce Graves Foundation Inc Full time

    About The Denyce Graves FoundationThe Denyce Graves Foundation is a non-profit organization focused on the intersection of social justice, American history, and the arts. We are dedicated to enriching our musical heritage, preparing the diverse pool of tomorrow's vocal stars, and positively impacting how artists are valued in this nation.Job DescriptionWe...


  • Boston, MA, United States Planet Interactive Full time

    Digital Marketing Specialist Duration: 5 Months - possibility for extension Location: Hybrid 3 days in office and 2 days WFH (Boston, MA) Pay Rate: Up to $37/HR (W2 and option for benefits) Planet Interactive's Higher-Education client is in need of a Digital Marketing Specialist for a month 5-month assignment starting in November 2024!The Digital Marketing...


  • Washington, DC, United States Addison Group Full time

    Job Title: Digital Marketing Specialist Location: Washington, DC (Onsite) Industry: Marketing/Communications Pay: $21-25/hour, depending on experience Type: Contract position for 3-4 months. Background check: Required About Our Client: One of Addison Group’s clients, a reputable organization in the communications sector, is seeking a motivated...


  • Leawood, KS, United States City Builders Kc Full time

    We are looking for an ambitious marketing specialist to be responsible for developing and managing all aspects of our marketing strategy. You will focus on creating, implementing, tracking and optimizing our digital and traditional marketing campaigns across various marketing channels.To be successful as a marketing specialist, you must be highly...


  • Raleigh, NC, United States Signal Full time

    General Summary of the PositionWe are looking for a highly skilled and motivated Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and executing effective digital marketing campaigns to increase brand awareness and drive engagement.Essential FunctionsPlan, execute, and manage digital...


  • Phoenix, AZ, United States Elevation Marketing Full time

    Company DescriptionElevation Marketing is a dynamic, integrated B2B agency based in Phoenix, AZ. The agency specializes in aligning sales and marketing strategies to deliver remarkable results for clients in various B2B industries. With a focus on B2B marketing, data-driven strategies, and memorable brand experiences, Elevation Marketing empowers lasting...


  • Baltimore, Maryland, United States Digi Solutions Full time

    About Digi Solutions:We are a leading marketing firm specializing in digital solutions for small and medium-sized businesses. Our mission is to empower our clients with the tools they need to thrive in the digital age.Job Overview:We are seeking a highly motivated Digital Marketing Specialist to join our team. As an SEO & SEM Intern, you will play a pivotal...


  • Washington, DC, United States Marketing Tip Full time

    Washington, DC, US or Remote US Anywhere - Remote New York City, NY, US or Remote Education: Bachelor’s degree in Marketing, Business, Communications, or a related field About Syntes AI: Syntes AI empowers businesses to harness the full potential of artificial intelligence and data management without the usual complexities. Our platform...


  • , MI, United States Insight Global Full time

    Marketing Specialist - Digital GrowthWe are seeking a skilled Marketing Specialist to join our team and drive digital growth through data-driven decision making.Develop and execute marketing strategies to increase brand awareness and drive website trafficMonitor and analyze marketing performance using data analytics toolsCollaborate with cross-functional...


  • Friendly, MD, United States MNA Digital Full time

    As part of our growth plan, we are looking for talented sales consultants in Manchester to join our team to help us further develop our client base and expand into new geographical areas. The role involves both managing existing campaigns and prospecting for new business opportunities as well as responding to inbound leads generated by our in-house sales...


  • Dacula, GA, United States HELIX2-FFS Full time

    Are you a digital marketing virtuoso with a passion for fitness, fashion, and lifestyle brands? Do you possess a keen eye for social media trends, exceptional content creation skills, and a knack for building engaging online communities? If you're ready to take your career to the next level, we have an exciting opportunity for you as a Digital Marketing...


  • Los Angeles, CA, United States Akalia Consultant Full time

    Akalia Consultant is looking for an innovative and results-driven Digital Marketing Specialist to join our team in Los Angeles. This role is ideal for a creative marketing professional passionate about driving brand growth, increasing online engagement, and using data analytics to shape marketing strategies. If you have a keen eye for digital trends and a...

  • Sales Executive

    7 days ago


    Baltimore, MD, United States Gannett Co., Inc. Full time

    Posted Tuesday, November 26, 2024 at 5:00 AM Position Title: Business Development Account Executive – Digital Marketing Consultant Location : Mid-Atlantic region including Washington DC, Maryland, Virginia and Philadelphia Work Environment: Remote. In this role you will live in the above region and work with local businesses but are not required to...

  • Solutions Architect

    4 weeks ago


    Baltimore, United States Response Labs - A Digital CRM Marketing Agency Full time

    Position available in Baltimore, Seattle or remote. The Opportunity Response Labs, a dynamic digital marketing team, is seeking a Salesforce Marketing Cloud Solutions Architect, preferably with an agency background. Whether at our Baltimore or Seattle offices or as a remote team member, you'll play a key role in leveraging SFMC and related technologies to...


  • Los Angeles, CA, United States Bighornlaw Full time

    The Digital Marketing Specialist plays a crucial role in developing and executing comprehensive digital marketing strategies to achieve measurable results. This position blends data-driven performance marketing with creative content initiatives to enhance brand visibility, drive engagement, and optimize campaign success across multiple digital platforms....


  • Milwaukee, WI, United States Ascedia Full time

    Ascedia is seeking a Senior Digital Marketing Specialist to join our team.We are looking for a driven, curious digital marketing professional with a desire to learn and grow in a supportive, employee-first work environment. If you are seeking an opportunity to have an impact, to take the lead on capturing opportunities, and to have your voice heard and...


  • Baltimore, Maryland, United States The Denyce Graves Foundation Inc Full time

    The Denyce Graves Foundation Inc is seeking a skilled Digital Marketing Specialist to amplify our social impact.We are committed to elevating America's hidden musical figures and promoting inclusive opportunity, access, and advocacy for the next generation. As a Digital Marketing Specialist, you will play a pivotal role in executing and managing our social...