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Social Media Associate
2 months ago
Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands.
We’re looking to hire a Social Media Associate for a financial services client. In this role, you will be pivotal in building and enhancing our influencer program. Your primary focus will be identifying, vetting, engaging, and monitoring influencer talent to advance the company’s business goals and communication objectives. This exciting growth opportunity allows you to influence strategy and recommend tactics to maximize the program's effectiveness in engaging online audiences.
This is a project opportunity through mid-February 2025 with the potential to extend. It’s a hybrid role located in Chicago, IL, working 3 days/week in the office.
Pay range: $29-34/hr
Social Media Associate Responsibilities:
- Identify and vet influencer talent that aligns with the brand, campaign objectives, and business targets.
- Develop and maintain a social media monitoring program to identify reputation risks and brand opportunities with influencer talent and spokespeople.
- Ensure influencer content aligns with the brand, follows agreed-upon plans, and includes appropriate disclosures per FTC guidance.
- Collaborate with internal and external partners to set influencer KPIs, pull earned metrics for reporting, and ensure effective, brand-safe influencer integration.
- Propose engagement tactics and content strategies that align with business objectives.
- Use social listening tools and analytics to identify, understand, and explain influencer trends and preferences among target audiences.
- Stay updated on social media trends and conversations by news media, consumers, and influencers, recommending engagements that align with the brand.
- Pitch creative ideas for influencers and manage them from concept to execution to drive online engagement.
Social Media Associate Requirements:
- 3-5+ years of relevant experience in social media analytics and/or crisis communications.
- Strong news judgment and risk management experience to protect the firm from brand reputational risks.
- Proven track record in building brand-level influencer campaigns from ideation to execution.
- Proficiency in social media listening tools (e.g., Sprinklr) and native social analytics dashboards (e.g., Twitter Analytics).
- Experience managing influencer campaigns across channels like TikTok, Meta, Snap, and Twitter.
- Solid understanding of paid social/whitelisting of influencer content on Instagram and Meta.
- Proficiency in Microsoft Office, particularly Excel and PowerPoint.
- Interest in diversity, equity, and inclusion communications is a plus.
- Strong judgment, decision-making skills, and ability to think critically and innovate.
- Excellent writing, presentation, and public speaking skills.
- Ability to produce high-quality work independently and proactively in a fast-paced environment with tight deadlines.
- Exceptional organizational skills with the ability to multitask and prioritize high-volume, high-priority initiatives.
- Confidence to pitch fresh ideas, think creatively and solve problems.
- Enthusiastic team player with an entrepreneurial spirit, eager to learn, contribute, and make an impact.
- Background or experience in Public Relations is a plus.
- BA or BS in Communications, Journalism, or a related field.
Perks & Benefits:
- Medical, Dental, and Vision Insurance
- Life Insurance
- 401k Program
- Commuter Benefit
- eLearning
- Education Reimbursement
- Ongoing Training & Development
- *To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.
To be considered for this Social Media Associate opportunity, apply now