Product Marketing Manager

1 month ago

Boston, United States Schneider Electric Full time
We are hiring a Product Marketing Manager to drive the marketing & launch strategy of our Smart uninterruptible power supply offers within Transactional & Edge Line of Business of Schneider Electric's Secure Power Division. Our portfolio is widely used in Smart Home, Small & Medium Business (SMB), Enterprise server rooms, network closets, datacenters and Industrial IoT environments.

You will join a team of product marketers of a ~$2B portfolio and work with cross-functional global teams from product management, regional business development, channel marketing, global marketing and sales teams to grow the portfolio. You will report to the Global Product Marketing Director for Transactional & Edge.

What you will be doing:

  • Define target customers, understand customer challenges and conduct customer journey mapping
  • Develop product and portfolio messaging, positioning and concise value proposition based on personas and route to market
  • Develop launch strategy, planning, timelines and more to ensure maximum impact
  • Create marketing & sales enablement kits to help sales teams and channel partners sell more products and solutions. The content includes but is not limited to brochures, how to sell, FAQ, datasheet, social messaging, eDMs, landing page, web banners and other digital marketing content.
  • Partner with Global Strategic Marketing team to co-create marketing campaigns and tell compelling stories and customer successes that help new offer ramp-up in regions
  • Collaborate with the E-commerce team to create Rich Media Content for Ecommerce syndication across regions
  • Partner with product and R&D teams to create technical documents e.g. setup sheet, submittal drawing, 3D rendering, bid specifications and competitor comparison etc.
  • Drive video content storyboarding and g uide 3rd party agencies in developing videos and lifestyle creatives
  • Own T&E portfolio digital journey (landing pages, CaaS product range pages, product selection journey) on SE.com and APC.com

What qualifications will make you successful for this role?
  • Bachelor's Degree in Marketing, Communication or relevant fields.
  • At least 5 years of product marketing experience in B2B space
  • Strong knowledge of current market trends in IT and Data Center markets preferred
  • Experience managing and developing marketing programs with clear data driven results
  • Excellent copywriting skills with the ability to translate complex technical information into convincing marketing content with solid value propositions
  • Track record of delivering high quality marketing content under tight deadlines
  • Advanced project management skills and cross-functional work experience
  • Skilled stakeholder management capabilities
  • Experience launching new products from start to finish with proven success
  • Proficient in Adobe InDesign, Canva and other design platforms

Let us learn about you Apply today.

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric - apply today

₠36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.

You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.

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