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Marketing Executive

2 months ago

Mastic Beach, United States MyCareersFuture Full time

Roles & Responsibilities

Administer acquisition and payment process Conduct keyword research, web-traffic monitoring, bit-bite and web statistics reporting Develop communication materials Evaluate emerging technological changes for adaption of marketing activities Generate design concepts and ideas for marketing campaigns and communications materials Identify digital platforms to strengthen inbound marketing effort for organisation and/or brand Implement crisis management action and communication plan Implement print, broadcast, outdoor, roadshows, in-store sales promotions and/or events Implement public relations activities Maintain public relations communications with external stakeholders Monitor expense and adhere to budget allocation Monitor new market trends, business opportunities and market segments in global and local landscape Monitor the effectiveness of offline marketing activities Plan content for print, broadcast and outdoor media roadshows, in-store sales promotions and/or events Plan content for social media platforms Produce content for web, blogs, vlog, e-newsletters and/or digital platforms' requirements Produce, receive and act on public relations business communications Review and handle comments on social media platforms