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Coordinator, Marketing and Engagement

2 months ago

Cape Girardeau, Missouri, United States National Collegiate Athletic Association Full time
Details

Posted: 23-Aug-24

Location: Cape Girardeau, Missouri

Type: Full-time

Categories:

Operations

Operations - Marketing/Promotions

Operations - Video Services

Sector:

Collegiate Sports

Required Education:

4 Year Degree

Southeast Missouri State University, a NCAA Division I institution and 2021 & 2023 Ohio Valley Conference Commissioner's Cup Champions, is seeking applications for Coordinator of Athletics Marketing & Engagement.
Primary Responsibilities:
  • Develop and execute the marketing and fan engagement strategies for all sports, including all advertising, promotions, and messaging, to drive ticket sales and increase attendance at athletic events
  • Manage SEMO Athletics' communications and marketing channels, including but not limited to email marketing, social media, traditional media advertising (print, radio, television, outdoor), and digital advertising
  • Manage the in-game fan experience for all sports, including but not limited to gameday promotions, script creation, game presentation, and videoboard operation
  • Create and execute plans to increase engagement with target constituent groups, including but not limited to students, kids club, alumni, and the southeast Missouri community
  • Assist with corporate sponsorship activation, prospecting, and solicitation
  • Recruit, train, manage, and lead the Graduate Assistant for Marketing and Fan Engagement and a team of student interns


Required Qualifications
  • Bachelor's degree in sport management, marketing, business, management, communications, or related field
  • Minimum one year of experience in marketing, communications, or game day operations for a collegiate and/or professional athletics organization
  • Proficiency using of Microsoft Office Word and Excel, and basic working knowledge of Adobe Photoshop
  • Excellent verbal, written and interpersonal communication skills
  • Excellent organizational skills
  • Ability to multitask and work in fast-paced environment
  • Demonstrated experience and understanding of customer service
  • Ability to work a flexible schedule including evenings and weekends
  • Knowledge of NCAA rules and regulations
Application Deadline: To ensure full consideration, application materials must be received by August 30, 2024. The position will remain open until filled.