Senior Manager- Tele Sales Marketing

1 month ago

New York, New York, United States American Express Full time

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Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes. The US Small Business and Middle Market segment (SME – Small and Medium Enterprise) is the largest GCS customer segment, with tremendous growth momentum, and continues to be a key area of investment and focus for our company.

The Tele Sales Marketing & Enablement team is part of the Managed Marketing Prospect organization in GCS. This team is focused on delivering essential value to US SME Prospects and Customer-Facing Colleagues through best-in-class B2B marketing.

The Sr. Manager, US SME Tele Sales Marketer will work to advance the team's mission to deliver a best-in-class B2B marketing and sales experience to convert valuable business prospects through our Tele Sales channel. The individual will lead channel innovation & marketing operations for Tele Sales teams with a focus on growing our US SME customer base while maximizing efficiency and overall profitability. The individual will partner closely with Sales & cross-functional teams (i.e. Product, Tech, Finance, SPT, Analytics, Risk, Demand Gen Marketing, External Partners, Legal, Compliance, etc.) to launch strategic initiatives to deliver an optimal prospect-centric B2B acquisition experience.

The candidate will require the ability to operate in a highly matrixed environment, learn complex internal American Express systems/processes, collaborate across teams, influence across all levels of leadership and successfully manage many projects and deadlines at an incredibly fast pace.

Key Responsibilities:

Launch marketing strategies related to lead-generation and lead-warming, innovative offers, optimized products/solutions and relevant & compelling content/collateral to accelerate Revenue Growth for the channelLeverage insights & data to identify potential gaps and opportunities to optimize the US SME prospect experience with Tele Sales.Identify opportunities to deliver an elevated call experience with a focus on efficiency, quality and compliance.Oversee marketing execution & channel operations including scripting, email creatives, Salesforce updates, source code creation, results reporting and overall general channel managementEnable Field Tech Investments & Critical Selling Tools (e.g. Outreach, ) to elevate marketing strategies that drive sales efficiencies, increase contact rate and shorten the sales cycle.Build and manage strategic relationships with Sales to consistently deliver on key goalsEngage, influence and advocate for Sales with all relevant cross-functional partners to gain buy-in and approvals necessary to launch strategic initiatives across the prospect decision making journey, from lead generation to conversion.Lead one full-time Analyst. Minimum Qualifications :5+ years of marketing experienceExtremely detail oriented and able to handle multiple projects and tasks in a fast-paced environmentStrong background in reporting, analytics & strategic insightsCreative, goal-oriented professional with a proven track record for driving innovation and setting effective plans to achieve targets.Experience in project management with the ability to juggle many deadlines & work streams preferred Collaborative self-starter with strong problem-solving skillsStrong written and verbal communication skillsCustomer-focused mindset; excited and passionate about creating a great sales experienceBachelor's degree in business, marketing preferred (or equivalent)Preferred Qualifications:People leadership a plusUnderstanding of US SME organization a plus Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors. We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include: Competitive base salaries Bonus incentives 6% Company Match on retirement savings plan Free financial coaching and financial well-being support Comprehensive medical, dental, vision, life insurance, and disability benefits Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities For a full list of Team Amex benefits, visit our Colleague Benefits Site. American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions. We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually. US Job Seekers/Employees - Click here to view the "Know Your Rights" poster and the Pay Transparency Policy Statement. If the links do not work, please copy and paste the following URLs in a new browser window: to access the three posters.

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