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PR Coordinator
4 months ago
iFixit is known for our high-quality tech news, in-depth repair tutorials, and advocacy for repair legislation. We have a well-established YouTube channel with over 1 million subscribers, an active social media presence with over 450,000 followers across all channels, and well-established relationships with journalists in the tech and repair space. The thing is, iFixit (and repair) are global, and affect each and every consumer, no matter their familiarity or comfort with fixing things. And most of our connections are in niche tech spaces located in North America.
We have a large team of technical writers and subject matter experts who regularly publish stories and speak to the press, but there's a lot of coordination that needs to happen behind the scenes to keep that humming smoothly. We also want to expand our respected reputation internationally, specifically in European markets and outside of our typical techy audience.
To accomplish those goals, we're looking for a Public Relations Coordinator to join our marketing and editorial teams.
We want you to:
- Manage our global press list and log journalist contacts and interactions.
- Research journalists and cold-pitch stories to different media outlets.
- Engage on social media platforms like X and LinkedIn to build rapport with journalists.
- Monitor our press inbox and direct reporters to subject matter experts within iFixit.
- Support in preparing creative prompts for transforming stories into press releases.
- Organize monthly press team meetings to track goals and refine strategies.
- Track PR performance, such as, number of pitches, number of pick-ups, how many impressions generated, etc...
- Provide insights based on "best practices" to help make our PR more impactful. How we use images, length of PR, etc...
- Track weekly tech, repair, e-waste and sustainability news topics. Identify topics where we should be part of the conversation and report to the team.
You must:
- Have a degree in Journalism or 3+ years in equivalent experience in public relations or news media
- Have the ability to conceptualize highly technical concepts and the iFixit brand (and translate them to less technical and unfamiliar audiences)
- Consume a lot of information and react quickly to keep up with the fast-moving pace of digital media
- Exceptional grammar and writing chops
- Organization and attention to detail
iFixit is an awesome place to work. Here are some of our perks:
- Work laptop, and any software you need.
- 401k plan with 4% employer match.
- Full benefits package. Competitive medical, dental, vision and life insurance with generous employer contribution. Plus a stipend toward coverage for your dependent(s).
- Company paid short term disability.
- Generous stipends towards repair & wellness.
- $400 towards a bike or alternative method of transportation.
- A sweet pair of headphones to get your head in the game.
- Employee discounts on parts and tools.
- Charitable contribution matching We'll 100% match your contribution, tax deductible.
Background on iFixit
We are the leading internet destination for repair, and the champions of the Right to Repair political movement. Our work is reshaping the electronics industry, and manufacturers are rapidly shifting to build repair supply chains. We're going to provide the logistics and technology they need to do so.
iFixit is an ambitious organization: We are an e-commerce company, a how-to instruction publisher, a tool maker, and a public advocate.
We provide repair supply chain support to Microsoft, Google, Motorola, Samsung, Logitech, and more. We provide technician training for Home Depot's power tool rental fleet. iFixit is the largest online resource for hospital equipment repair information. And more
Our ambition is nothing short of making repair the default behavior for society. We are a catalyst shifting the world to a circular economy, and we need your help to do it.
iFixit's Expansion to Chattanooga
Our roots are in the California technology startup world, but our passion is tinkering. We are thrilled to be joining the making and manufacturing culture of Tennessee.
We are excited to have moved into our eastern distribution hub and headquarters We've built a 50,000 square foot flagship location blocks from downtown in the historic Onion Bottom neighborhood on 12th street.
Read more about our plans.
Diversity:
When you go to a website like iFixit and scroll through the guides, it's easy to forget that there are tons of real people keeping all those bits and bytes running smoothly. But there are literally dozens of us We're a diverse team, split between two continents, but we're united by a love of tinkering and repair.
iFixit is proud to be an equal opportunity employer. Because we are trying to teach everyone to fix every thing, we need a team as diverse as our online community. We believe that it takes people of all backgrounds to help us fix the world. Therefore, iFixit does not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or any of the other important characteristics that make us unique and valuable.
iFixit is committed to creating a diverse team—not only in who we hire—but through creating a supportive environment for all of our team members based on mutual respect and inclusivity.
When applying:
Attach a PDF resume and a PDF cover letter explaining two things:
- Why you're badass, and
- Why you're the ideal candidate for this job.
Include links to your portfolio, public social media accounts (if you have them), and create a pitch based on "appliance repair" to showcase your PR skills.
