Decision Science Analyst
3 weeks ago
As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.
JOB SCOPE & PURPOSE
The Analyst within Decision Sciences provides impactful and insightful analysis and business intelligence to Targetbase clients. He/she has a natural curiosity and a desire to discover the answers to key questions via data and research analysis.
MAIN RESPONSIBILITIES
- Delivers impactful analyses of assigned projects with high quality, on time, and within estimated hours
- Reviews data for insights, trends, and key observations
- Develops working knowledge of Targetbase's key analytical competencies
- Solves problems by thinking through approaches to the data or analysis
- Participates as a collaborative team member, holding himself/herself and the team accountable for the work
- Puts the client first, anticipating, understanding, and meeting/exceeding client expectations
EXPERIENCE & EDUCATION
- Minimum of 1-2 years of applied analytics experience
- Experience in some or all of the following areas of marketing analysis: segmentation, predictive analytics, digital analytics, measurement, business intelligence, and/or market research
- Bachelor's Degree is required
KNOWLEDGE & ABILITY
- Basic knowledge of analysis techniques
- Proficient with SQL,R and or Python
- Proficient in Excel, Word, and PowerPoint
- Effective communication skills
POSITION REQUIREMENTS
- We are a hybrid company working 3 days a week in office and 2 days a week at home. Candidates must live in the Dallas/Fort Worth area and willing to be in office on required days
Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom's global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.
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