Marketing Manager

2 months ago

New York, New York, United States RTM Business Group Full time

Marketing Manager

RTM Business Group

Hybrid in NY, NJ, CT

Full-time

51-200 employees
• Market Research

Originally posted June 2024; this is a 100% hybrid, full-time role

Who We Are:

RTM Business Group is a professional development conferences and events company working in EdTech, Healthcare, Government, Medical and Banking sectors. We partner with Fortune 1000 companies, catering specifically to the C-suite, providing curated content and peer-to-peer collaboration.

Our events are located in major cities throughout the country - LA, Austin, San Diego, Miami, Chicago, DC, etcOur team travels together which is a truly unique experience, different from "traditional" work travel, which in turn cultivates interdepartmental relationships and friendships that drive our collaborative culture.

About the Role:

RTM is looking for an ambitious Marketing Manager to join our team. You will focus on managing our Websites (WordPress), social media, content, campaigns and driving marketing ROI. We are looking for someone who can hit the ground running as we provide an unique opportunity for both collaborative and independent work.

Our events are located in major cities throughout the country - LA, Austin, San Diego, Miami, Chicago, DC, etcOur team travels together which is a truly unique experience, different from "traditional" work travel, which in turn cultivates interdepartmental relationships and friendships that drive our collaborative culture.

This role is Hybrid in NY, NJ and CT with 1 day a week in the office. This role will report into the VP of Operations.

Requirements

  • Manage and maintain all websites and onsite signage with up-to-date information around event information, speakers and sponsors, as well as SEO copy to help garner organic traffic.
  • Manage all social media (Instagram, LinkedIn, Twitter/X) content for brand voice and consistency.
  • Create, publish and share new content (including original text, images, video) to build meaningful customer connections, increase brand awareness and encourage community members to engage with the brand.
  • Manage and coordinate all onsite photos and videos to be used as marketing collateral on our websites and emails.
  • Work cross-functionally with Delegate, Event Operations, Production, and Vendor Sales teams to create and update Event pages and collateral.
  • Work with our advisory board members to create and market content to promote events.
  • Create graphics and marketing collateral based on templates (video, designs) to align with campaigns. Attending RTM events to create video content to generate testimonials and referrals
  • Define and communicate campaign outcomes (analytics) with actions to the team.
  • Set up A/B testing campaigns, monitor and optimisation of paid media campaigns (META, Google

and Linkedin based on strategy) for continuous improvement.

  • Define targeted outbound email marketing campaigns from concept to completion in CRM, Hubspot.
  • Define the strategy for email deliverability through the use of Apollo, Sales Navigator, and Gmass

Skills and Qualifications

  • Minimum of 2 years experience is required
  • BS/BA in business, marketing, or relevant field
  • Ability to produce content and manage campaigns against a deadline
  • Demonstrated understanding in imagery and copy engaging audiences
  • Experience in managing email funnels and lead generation campaigns
  • Ability to adapt copy based on engagement and strategic direction provided
  • Experience in creating social media content across different platforms with an eye for content that will cut through the noise
  • Proficient in grammar, spelling and composition (copy editing)
  • Ability to follow up and communicate deadline with team members
  • Have experience using Wordpress (CMS) to update websites
  • Hubspot and Airtable marketing experience a plus
  • Canva experience a plus

Preferred Qualifications

  • B2B marketing experience

Benefits

  • 15+ PTO Days
  • Flexible/Hybrid work model (WFH and Remote opportunities)
  • Medical/dental/vision coverage
  • 401K after 12 months of employment
  • Pre-tax commuter benefits
  • Travel to major cities (all expenses paid)
  • Opportunity for lateral and vertical movement within the company, inter/intra departmentally

Salary $90,000 base + bonuses

RTM Business Group, provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, gender, national origin, age, disability, or any other federal, state, or local protected class.

  • Marketing Manager

    2 days ago

    New York, New York, United States SBG Funding Full time

    About the RoleWe are seeking a highly motivated and skilled Marketing Manager to lead our company's demand generation initiatives. This key position requires advanced knowledge of sales and marketing strategies, as well as the ability to develop creative campaigns that drive traffic, engagement, and conversions across multiple channels.Key...

  • Marketing Manager

    3 weeks ago

    New York, New York, United States Acumen Full time

    Acumen is seeking a Marketing Manager to join our audience engagement department on a 12 month contract to oversee the strategy, development, and implementation of Acumen Academy's digital marketing initiatives, including website, email and social media.This role requires a deep understanding of digital platforms and audience insights to refine outreach...

  • Marketing Manager III

    2 days ago

    New York, New York, United States US Tech Solutions Full time

    About the RoleWe are seeking a highly capable and self-driven Marketing Manager to help launch and drive awareness and adoption of a new business solution. As a key member of our marketing team, you will be responsible for driving strategy, development, and execution of high-impact marketing content, email marketing, and operational workflows, as well as...

  • Marketing Manager 3

    3 weeks ago

    New York, New York, United States JND Full time

    Position OverviewJob Title: Product Marketing Manager | TV Ecosystem & Art Job Type: Regular Full-Time, HourlyBachelor's degree in marketing or equivalent training required. and 5+ years of applicable experiencePay: $62 per hourLocationOne Pennsylvania Plaza, 26th Floor, New York, NY, USATeam's Work Schedule (Hybrid - Days of the week or fully onsite): 3...

  • Regional Marketing Manager

    2 months ago

    New York, New York, United States Nanit Full time

    About Nanit:Welcome to Nanit, the high-growth baby tech company that is changing the way parents view their babies' wellness through the world's most advanced baby monitor and parenting products. In 2016, the Nanit baby monitor revolutionized the industry with computer-vision and machine-learning capabilities that helped parents understand their baby's sleep...

  • Marketing Operations Manager

    6 days ago

    New York, New York, United States AppleOne Employment Services Full time

    AppleOne Employment Services is collaborating with a leading FinTech organization to identify a Marketing Operations Manager to enhance their team. In this pivotal role, you will partner closely with executive leadership to promote operational excellence across their Marketing Technology and Deployment divisions, playing a key part in establishing effective...

  • Regional Marketing Manager

    4 hours ago

    New York, New York, United States TEAM Full time

    Job SummaryWe are seeking a highly organized and detail-oriented Regional Marketing Manager to join our team at TEAM. As a key member of our marketing team, you will be responsible for managing and executing marketing campaigns across various regions.Key ResponsibilitiesClient Relationship ManagementDevelop and maintain strong relationships with clients to...

  • Product Marketing Manager

    1 month ago

    New York, New York, United States Fora Travel Full time

    About ForaHi, we're Fora. We're reimagining the travel advisor industry with fresh eyes, and building a travel agency that is modern, inclusive, tech-enabled and well, cool.Fora is a next-generation travel platform that, through training and tools, enables anyone to become a travel agent. Fora's mission is to empower 100,000 entrepreneurs to transform their...

  • Product Marketing Manager

    2 months ago

    New York, New York, United States Flume Health Full time

    About Flume HealthFlume Health is a software company that connects the fragmented healthcare data ecosystem for more efficient health plan administration. As a single, cloud-native integration platform, Flume's Relay platform allows companies to easily connect various systems and vendors for efficient data exchange that's increasingly demanded of the modern...

  • Regional Marketing Manager

    2 days ago

    New York, New York, United States TEAM Full time

    Job OverviewAs a Regional Marketing Manager at TEAM, you will play a key role in driving business growth and success through the development and execution of strategic marketing campaigns.Key ResponsibilitiesClient Relationship ManagementBuild and maintain strong relationships with clients to ensure alignment of business objectives.Communicate effectively...

  • Solution Marketing Manager

    2 months ago

    New York, New York, United States AppsFlyer Full time

    Our Solution Marketing team is composed of experts in their field responsible for integrating our customers' perspective and language into AppsFlyer to identify and capitalize on new market opportunities, expand the customer base, and implement strategies to enhance sales effectiveness and growth. It is a unique team responsible for researching and leading...

  • Senior Marketing Manager

    5 days ago

    New York, New York, United States 001 - Revlon Consumer Products LLC Full time

    Brand Marketing DirectorRevlon is a renowned global beauty enterprise known for its legacy of innovation and creativity. We are seeking a Brand Marketing Director to steer the strategy of our prestigious brands and product lines. In this role, you will be tasked with crafting comprehensive marketing strategies, exploring brand expansion opportunities, and...

  • Commercial Marketing Manager

    3 months ago

    New York, New York, United States Danaher Full time

    Integrated DNA Technologies (IDT) is the leading manufacturer of custom oligonucleotides and proprietary technologies for genomics applications. Our work is complex and cutting-edge, and our team members are curious, creative thinkers who understand that good data drives smart decisions. At IDT, we realize that although science may be uniform, people are...

  • Growth Marketing Manager

    4 weeks ago

    New York, New York, United States Meta Full time

    The Global Business & Product Marketing (GBPM) team connects businesses with their customers on Facebook, Instagram, WhatsApp, and Messenger to help them grow their businesses through solutions like pages, advertising, messaging, commerce and more. We succeed when we help our customers grow their business leveraging our solutions.Our team is seeking a Growth...

  • Email Marketing Manager

    1 month ago

    New York, New York, United States Rockstar Games Full time

    is seeking a dedicated Email Marketing Manager to join the Marketing team in our NYC office toThis is a full-time, in-person position based in Rockstar's NYC headquarters in downtown Manhattan.We are responsible for leading the strategic planning and creative execution for all facets of promoting and selling our titles including creative video and static...

  • Product Marketing Manager

    2 months ago

    New York, New York, United States Kpler Full time

    At Kpler, we are dedicated to helping our clients navigate complex markets with ease. By simplifying global trade information and providing valuable insights, we empower organisations to make informed decisions in commodities, energy, and maritime sectors. Since our founding in 2014, we have focused on delivering top-tier intelligence through user-friendly...

  • Manager, Marketing, Wholesale

    2 months ago

    New York, New York, United States Tapestry Full time

    Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in.Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what's possible.A...

  • Partner Marketing Manager

    1 month ago

    New York, New York, United States Taktile Full time

    About the roleTaktile exists to create value for organizations through smarter and safer decisions at scale. Our goal is to become the world's leading software provider for automated decision-making in the financial services industry and, to date, our software has been used by our customers to power over 1'000'000 critical business decisions every day....

  • Marketing Group Manager

    2 months ago

    New York, New York, United States Playtika Full time

    We are looking for a talented MARKETING GROUP MANAGER for our studio in AMSTERDAM. Better known as the Youda studio.From our studio in Amsterdam we supply the world with Governor of Poker 3 and Monopoly Poker and if we drop one on you, you know it's "time to play".Our studio is loaded with talented and creative people that will make any possible effort in...

  • Brand Marketing Manager

    1 month ago

    New York, New York, United States Roku Full time

    Teamwork makes the stream work.Roku is changing how the world watches TVRoku is the #1 TV streaming platform in the US, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love,...