Marketing Operations Manager
1 month ago
About Sybill:
At , we are building a 10x better way to do B2B sales. We are building an end-to-end, AI-first go-to-market stack that unlocks unprecedented levels of automation for the sales reps.
The existing GTM stack only gives reps a better UX to do their admin tasks. With Sybill, reps will not need to do them at all. All they will need to do is take customer calls and supervise the AI, enabling them to be super-sellers.
Our founding team from Stanford, Harvard and IITs has built a sales-specific, proprietary AI to extract highly accurate deal attributes, which unlocks these workflows. This AI-first GTM stack will disrupt both today's pigeonholed tools (Gong, Highspot, Scratchpad, Clari, Outreach) and remove the need for extensive middle management in GTM orgs.
With Sybill's conversational AI workflows, reps are seeing a remarkable behavior switch in their day-to-day lives and they just can't stop using the product (gross retention - 99%+). They are vocal about their love for Sybill on LinkedIn and in personal circles, enabling us to grow 20x to $1M+ in ARR last year.
Key Responsibilities:
Design and produce sales enablement collateral, ensuring both design quality and content effectiveness to support the sales team.
Take charge of influencer marketing initiatives, working closely with influencers to promote our AI sales tool and expand our brand reach.
Design and execute collateral for impactful campaigns, such as conversion campaigns, to meet our business objectives.
Collaborate with cross-functional teams (sales, product, customer success) to align marketing initiatives with company objectives and customer needs.
Design and implement processes and automations to streamline marketing operations, improve efficiency, and reduce manual workloads.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2-3 years of relevant experience in copywriting, marketing operations or digital marketing, ideally within a tech or SaaS environment.
- Proficiency in marketing automation and CRM tools (e.g., HubSpot, Salesforce).
- Solid experience with analytics and reporting tools (e.g., Google Analytics, Tableau).
- Passion for demand generation, including email marketing, and social media management.
- Strong analytical capabilities with the knack for turning data into actionable insights.
- Excellent project management skills, capable of handling multiple projects in a fast-paced setting.
- Outstanding communication and team collaboration skills
Day Plan for Marketing Operations Specialist
First 30 Days: Onboarding & Integration
- Complete onboarding sessions.
- Learn about the AI sales tool, company culture, and customer feedback.
- Work on copies for sales enablement collateral
- Create effective email campaigns and review performances
- Familiarize with the marketing technology stack
- Identify areas for immediate optimization in marketing operations.
60 Days: Strategy Development, Process Optimization & Initial Execution
- Develop and implement new processes or automations to enhance marketing operations efficiency.
- Propose improvements to the marketing technology stack.
- Refine marketing campaign strategies in collaboration with marketing and sales teams.
- Implement a dashboard or reporting system for tracking marketing KPIs.
- Begin leading the execution of marketing campaigns or projects, focusing on measurable outcomes.
90 Days: Continued Execution, Performance Analysis & Strategic Planning
- Continue leading marketing campaigns or operations projects with a focus on achieving key metrics.
- Conduct a thorough analysis of the effectiveness of marketing operations enhancements and campaign performances.
- Present findings, successes, learnings, and recommendations for future strategies to the marketing team and leadership.
- Outline strategies for continuous improvement and identify new opportunities for growth or efficiency.
What's In It For You:
- Rapid Growth: Sybill is a fast-growing Silicon Valley startup on a trajectory for 10x growth. Join us to be at the forefront of this exciting journey and witness your impact firsthand.
- Cross-Functional Experience: Work closely with experts in AI, sales-tech, and more. Gain exposure to diverse functions and accelerate your career growth.
- Passionate Team: Be part of a fun and knowledgeable team that's passionate about pushing the boundaries of technology and innovation.
- Purposeful Impact: Contribute to real-world change and advancements by leveraging cutting-edge AI solutions.
- Competitive Rewards: Enjoy competitive compensation, benefits, and development opportunities.
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