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Marketing Operations Associate

3 months ago


Seattle, Washington, United States Brighton Jones Full time

Are you ready to make a positive impact on clients, colleagues, and the global community? Do you value commitment, curiosity, continuous growth, compassion, community, and collaboration?

Join us at Brighton Jones; our purpose is to make the world a better place through our clients living richer lives. We are the largest RIA in the Pacific Northwest, headquartered in Seattle, with offices nationwide.

From the very start, we have been an award-winning organization. We've won dozens of Best Places to Work awards — including Seattle Business Magazine's Best Companies to Work for 15 years in a row — to multiple national and regional Community Impact awards. We pride ourselves in our culture and giving back to our community.

Brighton Jones is one of the country's fastest-growing wealth management firms, with over $24 billion in assets under advisement and 4,000 clients. Our mission is more than growing and protecting wealth—it's about empowering you to live a richer life by aligning your resources with what matters most to you.

We're looking for a Marketing Operations Associate to join our creative, data-driven team and contribute to our continued growth. The marketing associate will play an integral role in developing and deploying omni-channel marketing campaigns.

The Marketing Operations Associate will work with cutting-edge technologies—including our marketing automation platform (Marketo), CRM (Salesforce) and customer data platform (Lytics) to deliver engaging campaigns. This role plays a critical role in driving success across all our key marketing initiatives.

The ideal candidate is a self-motivated collaborator, socially and emotionally intelligent, detail oriented, and finds creative solutions through the development of logic-oriented processes. Time management is critical because this role will be responsible for deploying multiple campaigns on a weekly basis.

Take our Values in Action Self-Assessment to see how our values align

Key Responsibilities - Campaign Execution:

  • Coordinate the planning, execution, and measurement of marketing campaigns: assist in managing campaign timelines, collaborate with cross-functional teams to develop compelling content, track key performance indicators (KPIs) and analyze campaign data to optimize performance
  • Leverage Marketo and Knak to generate consistent, on-brand assets to support marketing initiatives including: emails, newsletters, event invites, announcements, landing pages and event registration pages
  • Leverage our tech stack to target marketing campaigns, maximizing for relevancy to our audiences
  • Collaborate with stakeholders to obtain feedback and approval(s)
  • Schedule/deploy email campaigns reaching tens of thousands of subscribers

Key Responsibilities - Marketing Automation:

  • Manage and optimize our marketing automation platform, Marketo
  • Develop, QA and maintain automated workflows, email campaigns, and lead nurturing processes.
  • Maintain campaign member statuses to support attribution and performance analysis
  • Integrate/automate Brighton Jones' tech stack to scale our efforts and minimize time spent on repetitive tasks.

Key Responsibilities - Data Management & Analysis

  • Assist in maintaining data integrity throughout our tech stack
  • Analyze campaign performance data and generate actionable insights
  • Prepare and distribute regular reports describing marketing performance from data sources including Marketo, Salesforce, and Google Analytics
  • Support A/B testing to optimize campaigns

Key Responsibilities - Process Optimization

  • Identify opportunities to streamline marketing processes and improve efficiency
  • Develop and document standard operating procedures for marketing activities

Key Responsibilities - Project Management

  • Manage multiple marketing projects simultaneously, ensuring timelines are met
  • Collaborate with team members by leveraging our project management software, Asana
  • Collect information/requirements from stakeholders allowing for efficient task execution
  • Create work-back schedules that support meeting deadlines
  • Track project progress and share updates

Required Qualifications:

  • 2+ years of professional experience required
  • 1+ years of hands-on experience using a marketing automation platform (e.g. Marketo, Hubspot, Pardot) required
  • 1+ years of experience with CRM systems (e.g. Salesforce, Hubspot, Dynamics, Oracle, Zoho) required
  • Strong analytical skills and experience with data analysis and reporting
  • Proficiency with Microsoft Excel
  • Excellent project management and organizational skills
  • Ability to work effectively in a fast-paced, team-oriented environment
  • Strong communication and interpersonal skills
  • Ability to multi-task and manage several projects at the same time

Preferred Qualifications:

  • Bachelor's degree in a related field such as Marketing, Business Administration, Communications, or a similar discipline.
  • 2+ years digital marketing experience
  • Advanced knowledge of Microsoft Office applications (Word, Excel, PPT)
  • Proficiency with Microsoft Excel functions including VLOOKUP and XLOOKUP functions, and pivot tables
  • Experience using project management software

Compensation:

  • $80, ,000 per year.
  • Benefits: Our benefits package includes, but is not limited to, health care benefits (medical/dental/vision), retirement benefits, paid time off (PTO), holiday flex-days, summer flex-days, company-paid holidays, parental leave, transportation benefits, unlimited volunteer time off, professional, and personal wellbeing stipend, and other fringe benefits.

Our Company

Our #OneTeam feels a sense of connection, pride, and ownership with our mission, vision, values, and objectives. We are committed to building a business where 100% of our team members genuinely love where they work and are supported by their colleagues. We do this through building authentic relationships with one another, supporting each other to continuously learn and grow, working hard while having lots of fun, and giving back to our community.

We are a team founded on equity and respect, and we're on a mission to help our clients, teammates, and global community thrive. Brighton Jones is committed to building a team comprised of diverse backgrounds, ideas, and experiences. We actively foster a compassionate and inclusive culture, one in which all members of the greater Brighton Jones family feel safe to express their unique identities and empowered to reach their full potential.

To the right individual, we offer very competitive compensation, benefits package, and rewarding career opportunities. If you've been reading this job description thinking to yourself, this is the place for me, include in your cover letter why you're excited to join our growing #OneTeam and be sure to describe how the opportunity aligns with your career objectives.

Brighton Jones provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, veteran status, or caste. In addition to federal law requirements, Brighton Jones complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has offices. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

What to expect in the hiring process

1. Values in Action Self-Assessment - at Brighton Jones we don't just talk about our values, we live by them We've operationalized our values into behaviors and part of the application process includes completing a brief self-assessment on our Values in Action.

2. Initial Interview - this 30-min chat with a recruiter or hiring manager gives us a chance to learn about your background and goals and share more about the role and company.

3. Role Alignment - next you'll meet with the hiring manager and a peer (virtual or in-person) to dive deeper into the role, responsibilities, and your transferrable experiences.

4. Full Loop - you'll meet the team in two, back-to-back interviews with team members you're likely to work with. During these conversations, we'll be listening for examples of your technical skills as well as how core values show up in your experience. There may also be a writing sample, role play, hiring, or technical assessment depending on the position.

5. Personal Reference Calls - in this final step in the hiring process, you will be asked to arrange 1-2 personal reference calls with past managers of our choosing.

6. What's Next - interviewing is time consuming and stressful, and we appreciate you taking the time to get to know us. Whatever the final decision, we'll let you know our decision as quickly as we can. If this role isn't a good fit, we invite you to stay connected and apply again.