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Account Executive, Digital Media Sales

3 months ago

Columbus, Ohio, United States Salem Media Group, Inc Full time
Overview:

Salem Media - Columbus offers an exceptional opportunity for a Media Strategist/Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales goals. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and event sales to local small and medium-sized businesses. The measurement of success comes reaching monthly, quarterly, and annual sales goals while developing new business opportunities designed to meet and exceed client expectations.

Responsibilities:
  • Prospect for local and regional business. Reach decision makers, set meetings, analyze client needs, and create and deliver compelling and strategic advertising presentations that address client objectives.
  • Research and stay current on all local digital marketing trends and opportunities.
  • Create and present strategic marketing proposals for key accounts and new business decision makers.
  • Accurately project revenues, meet and exceed monthly budgets for all product lines and exceed annual budgets.
Qualifications:
  • A demonstrated track record of exceeding sales goals in both on-air and on-line media
  • Demonstrated knowledge of digital products and how they are positioned and sold in the marketplace.
  • A demonstrated application and success in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Target Display, OTT/CTV, social media, Email Marketing, Chat, Website Development, and others.
  • A demonstrated ability to understand categories of businesses to prospect in
  • A history of doing in-depth needs analysis designed to uncover a client's needs and then provide the right solution(s) to fit that need and show data that corroborates and justifies the sale.
  • Excellent written and verbal communication skills and the ability to present multi-varied solutions to groups of people as needed.
  • Poven track record of developing a business marketing strategy for local and regional clients.
  • Maintain an appropriate professional appearance and demeanor.
  • A demonstrated ability to work with a diverse group of clients
Benefits:
  • Competitive pay structure based on experience
  • Health, dental, vision and life insurance
  • 401k retirement plan
  • Paid holidays and vacation time
EEO Statement:

Come see how Salem is DIFFERENT and why we've been certified as a Great Place to Work and as a Best and Brightest equal opportunity employer.