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Programmatic Solutions Manager

4 months ago

Santa Monica, California, United States GumGum Full time

GumGum is a contextual-first, global digital advertising platform that uses advanced AI technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don't need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset MatrixTM, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data.

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit


The Programmatic Solutions Manager is a key member of our Programmatic Team and supports the growth of our relationships with clients and agency trading desks. The Programmatic Solutions Manager has a deep understanding of programmatic advertising; specifically understanding the organizational makeup of an Agency Trading Desk, and uses that knowledge to evangelize the benefits of programmatic advertising to clients while also educating internal teams.

This role works primarily to support our sales team in growing our relationships with high level contacts, securing programmatic spend and act as a programmatic consultant for the various accounts in the West Coast region.

Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

#li-remote

What You'll Achieve

  • Support Sales team to grow Programmatic Business
    • Assist sales and support teams in securing and managing programmatic buys as the West Coast programmatic expert.
    • Attend client meetings to explain technology, DSP setup, campaign troubleshooting, optimization, and best practices.
  • Grow Programmatic Spend
    • Assist in senior-level meetings at agency trading desks to expand GumGum's programmatic presence.
    • Drive technical setup for clients and agencies to manage advertising spend.
  • Programmatic Expert for East Coast Accounts
    • Liaise between clients and DSP to activate and measure campaigns.
    • Provide campaign metrics to internal teams and clients.
    • Stay updated on GumGum's programmatic offerings and DSP platforms.
    • Track regional programmatic trends and use data to improve campaigns.
    • Monitor and optimize individual campaign performance.

Skills You'll Bring

  • Degree in Marketing, Advertising, or equivalent experience.
  • 3+ years in an agency trading desk or Demand Side Platform role.
  • Expertise in Deal IDs, Real Time Bidding, and programmatic processes.
  • Experience setting up online advertising campaigns in multiple DSPs.
  • Understanding of the agency model and trading desks.
  • Strong organizational, relationship-building, and communication skills.
  • Proficiency in Microsoft Office and G-suite.
  • Familiarity with online advertising terms and business models.
  • Proactive and organized with the ability to manage multiple projects.
  • Professional network in the programmatic industry.
  • Detail-oriented and able to multitask.
  • Client-centric mindset and ability to work with external and internal customers.
  • Analytical mindset and logical approach to problem-solving.
  • Up-to-date with the latest programmatic landscape.

What We Offer

At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated base pay range for this role is from ($79,000 - $96,000) annually. The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.

The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at


Awards

  • Shortlisted for Marketing Technology Company of the Year for the 2023 Mumbrella Awards
  • 2024 Winner of 7 BuiltIn Awards on a national, regional, and remote scale - including Remote Best Places to Work at #25 and Best Midsize Places to Work in Los Angeles, CA at #9
  • Ad Exchanger Programmatic Power Player 2022 and 2021
  • CTO Hero Award of OTT.X 2023
  • Digiday Media Awards Europe finalist 2022 and 2021
  • Finalist for the 2023 AdExchanger Awards Best Video Technology For Media Suppliers
  • Gold Award at the IAB Mixx Awards in Belgium in the "Best Use of Advertising Technology" category
  • The Drum Award Digital Advertising: Game-changing Technology for Domino's case study

GumGum is proud to be an equal opportunity employer. At GumGum, we believe in cultivating an environment where our team members can bring their authentic, whole selves to work. Encouraging identity and belonging is one of the many aspects of our culture that makes us stronger as an organization and drives innovation. We are committed to building and delivering a diverse, inclusive, and equitable workforce that is representative of the world around us, where all individuals are treated with respect and dignity - and to act swiftly if this value is ever threatened. We are constantly striving to be better, and we continue to take strategic steps to advance representation. - Phil Schraeder, CEO

Learn more about our DEIB programming at

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