Product Marketing Strategy Senior Associate

4 weeks ago

Philadelphia, Pennsylvania, United States JPMorganChase Full time

Job Description
The Ink Product Marketing Strategy Senior Associatein the Ink Products & Segments (Mass) Team will lead innovation and execute on small business credit card product strategy and development, with a focus on identifying and implementing new, highly marketable value streams that differentiate the Ink suite of credit cards. This position sits within the Chase Branded Cards organization of Card Services, a key business within Chase's Consumer & Community Banking group.
Job Responsibilities:
This role will be responsible for identifying, evaluating, and implementing features and benefits that attract prospective cardholders and increase existing customer engagement and satisfaction. This role will:

  • Empathize with small business owners and understand the unique needs of this segment
  • Review and understand insights to lead change for small business card holders , using a data-driven approach
  • Keep pulse on the external ecosystem to help drive the product strategy
  • Help to plan and drive any enhancements, optimizations and/or refreshes in this customer segment
  • Collaborate with other internal stakeholders (i.e., Corporate Functions, Acquisitions, Business Development, Rewards & Benefits, Market Research/Insights, Competitive Intelligence, Analytics, and Finance) to evaluate opportunities, identify gaps, and implement solutions

Required Qualifications, Capabilities, and Skills:

  • Bachelor's Degree
  • Experience working with data analytics
  • Strategic thinking and creative problem-solving skills
  • Ability to tell a story from large sets of data in order to influence decision making
  • Strong collaboration, communication, relationship, and project management skills, along with an attention to detail

Preferred Qualifications, Capabilities, and Skills:

  • Previous experience at a financial institution
  • Understanding of the key pieces of a Profit and Loss (P&L) statement
  • Ability to lead and influence large teams of cross-functional internal stakeholders to lead business results
  • Committed to designing experiences with a customer-first mindset
  • Possess excellent senior -level communication skills, both written and oral

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

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