Marketing Coordinator
2 months ago
Join Our Passionate and Innovative Team at TouchPoint Software
This position is responsible for the development and implementation of marketing and advertising campaigns, tracking sales data, maintaining marketing content and materials inventory, and planning meetings and trade shows. In addition, this individual will work closely with division managers to achieve division sales and profit goals through the coordination of targeted email campaigns and other client outbound marketing efforts.
At TouchPoint Software, we believe in the power of technology to transform how churches connect with their communities and fulfill their visions. Our user-friendly and mobile-first software solutions have been designed with love and care, empowering church leaders to simplify operations and focus on what truly matters - their congregations.
PRINCIPAL RESPONBILITIES AND DUTIES:
- Develops and implements sales and marketing strategies with management that will achieve division sales and profit goals.
- Manages technical aspects of key sales support systems (outbound campaign software,CRM, etc.) used to generate, distribute, and report on leads and lead follow-up.
- Coordinates the production of a wide range of marketing materials, content, and literature (Ex: case studies, e-books, testimonials, data sheets) for multi-faceted outbound marketing campaigns.
- Analyzes new prospects based on Key Performance Indicators maintained in
- Works with the sales team to assist in the maintenance of the CRM database, updating activities, company information, contacts, phone numbers and e-mail addresses.
- Conducts market research and analyzes client/market reports.
- Other duties and projects as assigned.
SKILLS AND ABILITIES REQUIRED:
- Highly effective ability to communicate at all levels throughout large organizations, both in writing and verbally.
- Good working knowledge of market research techniques and databases.
- Good working knowledge of Search Engine Optimization (SEO), Search Engine Marketing (SEM), and other advertising avenues.
- Proactive and self-motivated, exhibiting a high level of follow through, persistence and the ability to overcome obstacles.
- Strong planning and organizing skills, with the ability to balance multiple tasks and changing priorities while adhering to deadlines.
- Ability to work independently with little oversight.
- Ability to travel as needed.
- Previous trade show and event experience a plus.
- Proficiency in , Hub Spot, or other CRM database; MS Office Suite; and internet search tools.
MINIMUM LEVEL OF PREPARATION AND TRAINING REQUIRED BY THE JOB:
- Bachelor's degree in business, marketing, advertising, or communications preferred, or equivalent experience.
- 2-4 years of experience in brand marketing, preferably with B2B marketing experience
APPLICATION PROCESS:
You can directly apply through Cass's website at Please apply directly to this position via the "Apply" button. You will be required to create an account and provide your resume, contact information and other pertinent employment information. This process typically takes 20 minutes or less. Should we find that you meet the minimum requirement of the position, a member of our recruiting team will be in touch to start the interview process.
Why Work With Us?
Awesome Work Environment: We're not your average team; we're a group of passionate individuals who know how to have a good time while making a positive impact.
Innovation at Heart: We thrive on pushing boundaries and leading the way in technological advancements for churches. Join us as we explore new horizons
Customer-Centric: We go above and beyond to serve our partner churches, providing exceptional customer service that exceeds expectations.
Serving a Greater Purpose: As a subsidiary of Cass, we are committed to simplifying the lives of church staff and lay leaders, ultimately making a difference in the world.
If you are looking for more than just a job and want to be part of a team that combines its dedication to serving the church with a passion for innovation, then come join us at TouchPoint Software. Together, we'll create a brighter future for churches and their communities.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR c)
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