Demand Gen Marketing Lead

2 weeks ago


New York, New York, United States Paces Full time

In the next 30 years, the world will transform every part of the built environment to be climate positive green infrastructure. Knowing what, where, and how to build infrastructure like solar farms is one of the great opportunities of our time.

Paces is software for green infrastructure developers to identify the best places to build and manage their projects. Our software supports renewable energy, EV charging, carbon sequestration and data center customers with interconnection, permitting and siting of their projects. We are venture backed from Resolute Ventures & Y Combinator.

TL;DR

We are looking for a demand gen marketing lead to join us as our first marketing hire We have a number of channels working well and we want to accelerate their impact

What You'll Achieve

Develop & execute marketing campaigns that lead to MQLs and revenue
Leverage multiple channels including content and events
Collaborate closely with our CEO to co-develop and execute our marketing strategy
Recruit and manage outside and inside team members to maximize their impact
Continuously develop and maintain an in-depth understanding of our renewable energy customers, competitor landscape, and industry trends.

Requirements
Have owned a MQL or revenue commit goal for a B2B SaaS product
You are a proactive and fast learner and able to pick up new things quickly
+3 years of experience in demand generation campaigns for a software product in our ACV range
Deep experience in channels like events and content marketing.
Have hired and managed inside or outside team members

About You

You will thrive in our culture if you:

Have a strong bias towards action and prioritize execution
Share our passion to build something that fights climate change
Easily handle the unstructured environment of fast moving startups
Have the hunger to grow together with Paces as we scale up

Bonus Points
Previous experience at a high-growth, fast-paced startup
Previous experience with events and field marketing
Previous experience with account based marketing
Excel at written copy

Compensation and Benefits
130K - 160K annual compensation
Competitive equity compensation
401(k) matching
Health, Dental and Vision insurance
Hybrid working in the office 2-4 times per week
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