Marketing Manager
2 months ago
Job ID:
Job Title: Marketing Manager
Location: Chicago, IL Hybrid)
Duration: 12 months
Contract Type: W2 only
Pay Rate: $ $37.93/Hour
Role Mandate:
- Supports the marketing objectives of the U.S. Consumer Lending line of business which includes real estate-secured and non real estate secured lending.
- Has a strong understanding of Consumer Lending financing to produce effective and integrated marketing solutions.
- Creates, develops and executes cross-sell, acquisition and retention marketing plans/strategies that are consistent with brand standards and align to strategic objectives and initiatives.
- Manages cross-functional relationships across the business to leverage new opportunities and services and acts as a liaison between the Lending line of business and internal marketing functions to provide input into the central marketing process and ensure alignment.
Responsibilities:
- Support the development and execution of marketing campaigns for Mortgage and Home Equity Lines of Credit in collaboration with internal and external stakeholders.
- Manage agency partners to implement marketing tactics.
- Track and analyze performance data to measure effectiveness, address any issues and find opportunities for improvement.
- Break down strategic problems, analyze data and information to provide insights and recommendations.
- Coordinate and engage with other Lending Marketing team members to deliver on broader Lending team goal.
Must-Have Skills:
- Typically between 3-5 years of relevant experience and post-secondary degree in Business or an equivalent combination of education and experience.
- Previous experience at a major financial institution
- Proficiency with Microsoft Suite with a focus on Teams, Outlook, Excel]
- Previous direct mail experience
Nice to Have Skills:
- Previous Lending experience
- Previous experience with Adobe Acrobat Pro, Jira, or Workfront
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