Current jobs related to Channel Marketing Manager - Knoxville, Tennessee - Domtar

  • Marketing Analytics Lead

    2 months ago

    Knoxville, Tennessee, United States Internet Marketing Expert Group Full time

    Company Overview: IMEG, a leading digital marketing agency, is seeking an experienced Data Insights Manager to join our team of talented professionals. Benefits: Flexible work location: remote and hybrid available.Competitive compensation and benefits package. Key Responsibilities: As a Data Insights...

  • Marketing Analytics Lead

    3 weeks ago

    Knoxville, Tennessee, United States Internet Marketing Expert Group Full time

    Company Overview: IMEG is a leading marketing firm specializing in driving business growth and increasing revenue for our clients. We are currently seeking an experienced Data Insights Manager to join our team of talented professionals. Benefits: Flexible work location: Knoxville or Sevierville, TN office and remote and...

  • Marketing Campaign Manager

    1 week ago

    Knoxville, Tennessee, United States Ministry Brands Full time

    Marketing Campaign ManagerMinistry Brands is seeking a skilled Marketing Campaign Manager to drive engagement and growth within the Protestant vertical. As a key member of our team, you will be responsible for crafting compelling marketing campaigns, managing multi-channel marketing strategies, and collaborating with cross-functional teams to ensure cohesive...

  • Director, Channels

    1 week ago

    Knoxville, Tennessee, United States Ministry Brands Holdings, LLC. Full time

    Job Title: Director, Channels & PartnershipsMinistry Brands Holdings, LLC. is seeking a highly skilled Director, Channels & Partnerships to join our team. As a key member of our organization, you will play a pivotal role in driving the success of our core offering by identifying and developing key relationships with partners who can offer additional value to...

  • Data Insights Manager

    2 months ago

    Knoxville, Tennessee, United States Internet Marketing Expert Group Full time

    Business Intelligence Manager Position at Internet Marketing Expert GroupInternet Marketing Expert Group is a reputable marketing firm focused on driving business growth and increasing revenue for clients. We are currently looking for an experienced Business Intelligence Manager to join our team of skilled professionals.Key Responsibilities:Transform raw...

  • Data Insights Manager

    1 month ago

    Knoxville, Tennessee, United States Internet Marketing Expert Group Full time

    {"h2": "Key Responsibilities:", "p": "As an Analytics Manager, your primary responsibilities will include:\u2022 Transforming client and company raw data into actionable business insights that inform strategic decision-making and planning.\u2022 Managing and maintaining the company's analytics platform(s) to ensure data accuracy and integrity.\u2022 Leading...

  • Data Insights Manager

    2 weeks ago

    Knoxville, Tennessee, United States Internet Marketing Expert Group Full time

    Company Overview:IMEG is a leading marketing firm that specializes in driving business growth and increasing revenue for our clients. We are seeking an experienced Analytics Manager to join our team of talented professionals.Benefits:Flexible work location: Knoxville or Sevierville, TN office and remote and hybrid available.Competitive compensation package,...

  • Marketing Director

    1 week ago

    Knoxville, Tennessee, United States CRG Full time

    Precision Marketing ManagerCRG, a family-owned food manufacturing company in Tennessee, is seeking a Precision Marketing Manager to support company marketing initiatives that drive personalized journeys for consumers across earned, owned, and paid media channels.In this role, you will be responsible for developing end-to-end consumer segmentation and journey...

  • Director, Channels

    4 days ago

    Knoxville, Tennessee, United States Ministry Brands Full time

    Ministry Brands is seeking a highly skilled Director, Channels & Partnerships, Payments to drive the success of our core offering.The ideal candidate will have a proven track record of developing healthy, high-performing partnerships in a B2B SaaS environment, have a deep knowledge of the payment processing ecosystem and where partnerships can flourish in...

  • Data-Driven Marketing Strategist

    3 weeks ago

    Knoxville, Tennessee, United States CRG Full time

    Job Title: Data-Driven Marketing ManagerAt CRG, we're seeking a highly skilled Data-Driven Marketing Manager to lead our marketing initiatives and drive business growth through data-driven strategies.About the Role:We're looking for a seasoned marketing professional with a strong background in data analysis, marketing automation, and personalization. As a...

  • Marketing Strategist

    2 weeks ago

    Knoxville, Tennessee, United States CRG Full time

    Job SummaryCRG is seeking a skilled Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing consumer segmentation and journey mapping strategies, including learning agendas and testing of creative, messaging, offers, content, and product personalization.Key Responsibilities*...

  • Marketing Coordinator

    3 weeks ago

    Knoxville, Tennessee, United States BROAD RIVER RETAIL Full time

    Marketing InternBroad River Retail is seeking a highly motivated and detail-oriented Marketing Intern to support our marketing team in the planning, development, and execution of marketing initiatives.Key Responsibilities:Collaborate with the marketing team to develop and implement marketing strategies that drive sales and brand awareness.Audit and maintain...

  • Data-Driven Marketing Strategist

    2 weeks ago

    Knoxville, Tennessee, United States CRG Full time

    Job Title: Data-Driven Marketing ManagerAt CRG, we are seeking a highly skilled Data-Driven Marketing Manager to lead our personalized marketing initiatives. This role involves executing data-driven, scalable strategies that align with our content plan to deliver exceptional consumer interactions.Key Responsibilities:Develop end-to-end consumer segmentation...

  • Marketing Coordinator

    1 month ago

    Knoxville, Tennessee, United States BROAD RIVER RETAIL Full time

    Job DetailsBroad River Retail is seeking a highly motivated and detail-oriented Marketing Intern to support our marketing team in the planning, development, and execution of marketing initiatives.Key Responsibilities:Support the marketing team in creating and implementing marketing campaigns to drive sales and brand awareness.Audit and maintain in-store...

  • Marketing Coordinator

    1 month ago

    Knoxville, Tennessee, United States Covenant Health (Tennessee) Full time

    Marketing StaffOverview:Covenant Health is a leading healthcare network in the region, with a strong commitment to improving the quality of life for its patients and families. As a Marketing Staff member, you will play a key role in supporting the organization's goal to be the first and best choice in healthcare.Position Summary:This position provides...

  • Digital Marketing Strategist

    4 days ago

    Knoxville, Tennessee, United States SFG & NCC Full time

    Job OpportunityWe are seeking a highly skilled Digital Marketing Strategist to join our team at SFG & NCC. As a key member of our marketing team, you will be responsible for developing and implementing creative and data-driven marketing strategies to generate qualified leads and drive sales.Key Responsibilities:Develop and execute marketing campaigns across...

  • Marketing Coordinator

    4 weeks ago

    Knoxville, Tennessee, United States BROAD RIVER RETAIL Full time

    Job DetailsBroad River Retail is seeking a highly motivated and detail-oriented Marketing Intern to support the Marketing team in the planning, development, and execution of marketing initiatives.Key Responsibilities:Support the Marketing team in the planning, development, and execution of marketing initiatives, including audit and maintenance of in-store...

  • Digital Marketing Strategist

    4 weeks ago

    Knoxville, Tennessee, United States SFG & NCC Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly skilled Digital Marketing Specialist to join our team at SFG & NCC. As a key member of our marketing team, you will be responsible for developing and implementing creative and data-driven marketing strategies to generate qualified leads and drive sales.Key Responsibilities:Develop and execute...

  • Digital Marketing Specialist

    2 weeks ago

    Knoxville, Tennessee, United States The Learning Experience Full time

    Job Title: Lead/Digital Marketing SpecialistAt The Learning Experience, we are seeking a highly skilled and motivated Lead/Digital Marketing Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to drive engagement and achieve business goals.Key...

  • Marketing Coordinator

    1 month ago

    Knoxville, Tennessee, United States BROAD RIVER RETAIL Full time

    Job DetailsFORT MILL Corporate Site - FORT MILL, SCJob ResponsibilitiesSupport the Marketing team in planning, developing, and executing marketing initiatives.Audit and maintain in-store video and audio content to align with promotional events and product messaging.Maintain store locator pages to ensure accurate store hours, store images, and promotional...

Channel Marketing Manager

3 months ago

Knoxville, Tennessee, United States Domtar Full time
CHANNEL MARKETING MANAGER - Corrugated & Technical Papers

Location:
Fort Mill, SC

Reports to:
Director of Marketing

Overview:


Reporting to the Director of Marketing, this Channel Marketing Manager is responsible for developing and implementing B2B marketing strategies for containerboard and technical papers.

This role requires a passionate, results-driven, highly motivated, creative marketer that has experience in the containerboard industry and will play a critical role in driving sales and brand awareness.


As the Channel Marketing Manager, you will be the subject matter expert and source of market intelligence for the containerboard and technical papers industries.

Executing channel strategies will drive sales of our client's products by educating, training, and establishing relationships with designated channel customers and partners.

Key focus areas will concentrate on communicating a strong value proposition through product knowledge, promotion, and building strong partnerships which ultimately increase product sales.


Job Responsibilities/Accountabilities:

  • Develop and articulate a deep understanding of the containerboard and technical papers industries, including market trends, competitors, and customer needs.
  • Deliver periodic marketplace analysis and audits: including ad hoc key account sales analysis, business opportunity analysis, and marketplace and competitive landscaping.
  • Identify and execute areas of opportunity for market research qualitative and quantitative to support business priorities and strategies.
  • Regularly analyze industry data sources for trends, impact, and insights. Develop communication strategy for both internal and external stakeholders.
  • Establish and execute channel strategy through collaboration with key stakeholders (product management, sales leadership, sales operations).
  • Develop the longrange strategy for assigned channel.
  • Conduct analysis and periodic reviews of Domtar's value proposition for assigned channel, competitive landscape, customers, and consumer trends to enhance Domtar's brand equity and market position.
  • Develop, execute, and articulate on the value proposition and key messaging for the customer/channel.
  • Maintain knowledge of technical specifics for product lines sold into assigned channel to enable effective marketing programs and creative execution.
  • Where applicable, define branding strategy to ensure a consistent, relevant voice while measuring desirable outcomes.
  • Develop relevant sector communications plans including campaign strategies while collaborating with the channel sales teams.
  • Establish specific goals for tradeshows and events and develop metrics to gauge success.
  • Conduct necessary research on target personas, customer journey, buyer needs, purchasing decisions, etc.
  • Gain thorough understanding of customers within assigned channel, translating behavior and needs into key insights to drive channel distribution and market share.
  • Identify marketing opportunities for customer engagement on a facetoface level.
  • Support product training execution where required.
  • Lead Omnichannel marketing efforts to drive sales and increase customer engagement and loyalty in assigned channel.
  • Manage the analysis and communication of channel and customer specific promotional programs, implementing best practices in future initiatives to achieve maximum returns.
  • Develop sales tools and collateral specific to assigned channel and customer set.
  • Identify and target key resources at trade publications, trade associations.
  • Manage partnerships and projects with a variety of internal and external agencies and vendors.

Key Skill Sets:

  • Market Analysis; Marketing Strategy; Marketing Communications, Brand Management; Digital Marketing; Sales Enablement; Customer Relationship Management, Data Analytics; Creativity and Innovation.
  • Good communicator at all levels of organization, in both written and verbal formats.
  • Ability to multitask and prioritize among a wide range of responsibilities.
  • Keen attention to detail with proven responsibility for multiple, multitouch marketing initiatives.
  • Ability to influence without direct authority.
  • Customer focus: dedication to meeting the expectations and requirements of internal and external customers.
  • Industry knowledge in containerboard, eCommerce, corrugated packaging and converting as well as value added technical papers such as label stock.

Minimum Qualifications:

  • BS/BA required in marketing or related field.
  • 10 Years' demonstrated experience and knowledge of marketing, brand management, sales, and business processes.
  • Advanced degree desirable.
  • Direct experience in the containerboard industry.
  • Proficiency in Microsoft Office suite.
  • Experience with Sales Force/Pardot or similar CRM tools.
  • Excellent and compelling presentation skills.
  • Proven crossfunctional team leadership experience.
  • Successful project management experience.
  • Proficiency in use of customer analytics and insights for strategy development.
  • Experience for developing and managing digital marketing strategies to drive awareness and consideration of Channel products and services.
Domtar is an equal opportunity employer.

Qualified applicants will be considered without regard to age, race, color, sex (including gender identity or expression, sexual orientation, and pregnancy), marital status, religion, national origin, genetic information, disability, or veteran status.