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Data Insights Manager

2 months ago


Knoxville, Tennessee, United States Internet Marketing Expert Group Full time
{"h2": "Key Responsibilities:", "p": "As an Analytics Manager, your primary responsibilities will include:

\u2022 Transforming client and company raw data into actionable business insights that inform strategic decision-making and planning.
\u2022 Managing and maintaining the company's analytics platform(s) to ensure data accuracy and integrity.
\u2022 Leading cross-functional projects that leverage advanced data modeling and analysis techniques to uncover insights that drive strategic decisions and optimize business outcomes.
\u2022 Developing and maintaining data models, reporting systems, data automation systems, dashboards, and performance metrics that support key business decisions.
\u2022 Ensuring the accuracy of data and deliverables to stakeholders.
\u2022 Managing and reporting on marketing campaign tracking across multiple channels, including web, social, email, live events, webinars, and online communities.
\u2022 Optimizing processes for data intake, validation, mining, and engineering, as well as modeling, visualization, and communication deliverables.
\u2022 Anticipating future demands of initiatives related to people, technology, budget, and business within your department and designing/implementing solutions to meet these needs.
\u2022 Communicating results and business impacts of data initiatives to stakeholders within and outside the company.

", "h2": "Required Skills and Qualifications:", "p": "To be considered for this role, you must possess the following skills and qualifications:

\u2022 Proven experience in an analytics role with a preference for marketing analytics.
\u2022 Ability to manage and manipulate data and to learn new tools that aid in this task.
\u2022 Experience with analytical tools such as Google Analytics, Google Search Console, and Google Tag Manager.
\u2\u2022 Experience with data presentation tools like Databox and Looker Studio are a plus.
\u2022 Experience with SQL data warehousing.
\u2022 Experience with marketing research tools and competitive analysis (Semrush, Ahrefs, etc).
\u2022 Analytical mindset with numerical aptitude.
\u2022 Excellent communication and teamwork skills, with the ability to work effectively in a collaborative environment.
\u2022 Working knowledge of statistics within a test and learn marketing environment.
\u2022 Self-starter with a history of pushing for deadline-driven results.

", "h2": "Why Work with Us:", "p": "At Internet Marketing Expert Group, we value innovation, creativity, and collaboration. As an Analytics Manager on our team, you will have the opportunity to work on exciting projects that make a real impact on our clients' businesses. We offer competitive compensation and a supportive work environment where your skills and expertise are valued. If you are passionate about crafting data to tell a story, we want to hear from you. Please submit your resume and portfolio for consideration."}