Marketing Account Manager
4 weeks ago
*This is a full-time, in-house position
Who We Are:
Progressive Dental Marketing is a full-service marketing firm that specializes in marketing, practice growth consulting, advertising, and coaching services for dental practices across the world. We are looking for a marketing & practice consultant to join our team.
Job Summary:
The Marketing Account Manager plays a key role in managing a variety of client activities by analyzing market trends, forecasting and tracking marketing metrics, gathering feedback to facilitate proactive planning in order to meet the needs of the business. Account Managers can expect to work closely with the dental team to evaluate their booking and closing percentage and take active measures to coach and train them to meet their practice goals. They will act as the liaison between the clients and the internal development process across our creative teams.
Essential Duties:
Ability to:
- Collect and maintain client information within various data systems for the purpose of campaign buildout.
- Manage the overall scope, cost, schedule, and contractual deliverables for projects assigned.
- Work with dental practice team members to increase book, show and case acceptance percentages.
- Support the mentorship team with ongoing local and national events.
- Work with fellow team members, to ensure deliverables are fulfilled by providing input/guidance to advocate for the client in alignment with overarching goals and deliver a completed website to the client.
- Maintains accurate reporting to track status of marketing efforts and regularly communicates updates to internal key stakeholders.
- Monitor and adjust as needed on-going customer marketing campaigns to ensure maximum ROI for the client.
- Provide proposed solutions to challenges and ways to continue to elevate our brand image, and lead generation.
Skills:
- Superior customer service and preferred agency-related support experience
- Excellent reporting and follow-up with the ability to follow through and prioritize multiple tasks simultaneously.
- Ability to innovate and problem-solve on a moment’s notice.
- Thrive in a fast-paced environment
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