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Marketing Specialist

4 months ago

The Woodlands, United States Insight Global Full time

A healthcare provider in The Woodlands, TX is looking for a Marketing/Social Media Specialist to join their team This role is perfect for someone who is passionate about building brand awareness and engaging with audiences through innovative social media strategies.

Responsibilities:

  • Develop and execute social media marketing plans across platforms such as Facebook, Twitter, Instagram, LinkedIn, and TikTok.
  • Create engaging, original content including graphics, videos, and text to increase follower engagement and brand loyalty.
  • Monitor social media trends and leverage insights to optimize campaigns and strategies.
  • Collaborate with the marketing team to coordinate promotional activities and events.
  • Analyze and report on social media performance metrics to measure the success and ROI of campaigns.
  • Engage with followers, respond to queries in a timely manner, and monitor customer reviews.
  • Google Ads management
  • Experience with Squarespace as it is the host for our website.


Requirements:

  • 3 years of marketing experience
  • Experience launching or developing a company website
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media management, content creation, and digital marketing.
  • Strong understanding of social media/blog platforms and analytics tools.
  • Photography and Videography experience
  • Excellent communication and copywriting skills.
  • Ability to work independently and as part of a team.


Plusses:

  • Bilingual in English and Spanish
  • Experience with PostCast Creation