Social Media Coordinator

3 weeks ago

Carlsbad, United States Beach Terrace Full time

Carlsbad Beach Hotel Properties is seeking a Marketing & Social Media Coordinator (part-time) for our stunning beachfront hotel


Our hotels, totaling under 100 rooms, have recently undergone almost $6 million in renovations. They boast oceanfront views and loyal, highly satisfied clientele. Here, we urge our employees to slow down and take care of our guests and each other. We establish high standards and aggressive goals, but we work together to achieve them. As hotel operators, we are proud to be 'fiercely independent', refusing to live by the frustrating traditional cycle of unreasonable demands coupled with retreating resources.


This position will execute the day-to-day community coordination of all social channels for Beach Terrace and Best Western Plus, Beach View Lodge Hotels, including but not limited to Instagram, Facebook, YouTube, LinkedIn, TikTok, and Pinterest, and the company’s social media strategy to increase brand awareness, improve marketing efforts, and increase sales. Assist properties with additional hotel marketing functions, including but not limited to reputation management, review responses, content curation, website maintenance, third party platform management and email marketing campaigns.


Our strongest asset as a hotel is our location, the ‘private’ beach that is our backyard. Our Associates will ensure every guest feels a personal connection to our little corner of the world. Our company offers a congenial work environment and inspiring and zen feeling ocean views.


Our values

We are proudly small and personal. We are impeccable with our word and all that follows. Inspiration comes at no extra charge. We thrive on being fun, fantastic and friendly. We come with purpose, innovate with grace, and enjoy the waves. We are experts at our numbers but make human decisions.


Responsibilities

  • Curate and compose seasonal social media content calendar to ensure brand consistency through tone, voice, imagery.
  • Work with Area Director of Marketing to establish a social media strategy that grows followers, increases engagement, and generates brand awareness across all social channels.
  • Measure social success and track performance through monthly reporting.
  • Establish consistent posting rhythm and ensure social media content is accessible for those with disabilities.
  • Compose posts curated with on-brand imagery, thoughtful copy, compelling CTAs, and cheeky hashtags for social posts.
  • Capture on-site photos and videos in real time to showcase properties across social media platforms.
  • Edit photos as necessary to adhere to brand photography standards.
  • Foster online community growth by engaging our audiences, actively responding to questions, comments, DMs, and driving conversations with appropriate brand voice across channels, on both paid and organic campaigns.
  • Ensure social profiles and links are accurate, fresh and utilize UTM tracking.
  • Understand brand requirements, design standards and seasonal promotions so that all published content is on-brand and satisfies brand style requirements.
  • Maintain active “social listening” to monitor and report on social sentiments related to our brand, competitors, and market.
  • Monitor, respond to, and report on social sentiments across online review platforms such as TripAdvisor, Google My Business, OTAs, Medallia, and our own Revinate revenue platform.
  • Update monthly reporting template on social campaign performance, brand reputation, and critical KPIs.
  • Develop and source user generated content by reaching out to fans, guests, local industry partners, etc.
  • Monitor travel/hospitality industry news for latest “best practices”, trends, technology, social opportunities, analytics/tracking news, and strategies.
  • Produce written and visual content to be presented on both guest and employee facing print and/or digital collateral.
  • Support the execution of hotel rebranding strategy including unique brand storytelling, content creation, social content calendars, the implementation of branding guidelines/style guide, etc.
  • Marketing support as necessary, including but not limited to: website updates and management, email marketing support, third party website updates, OTA updates.
  • Actively work to build and promote community content.
  • Source topics for monthly blog, write blogs or source blog authors in collaboration with Area Director of Marketing.


Qualifications

  • Possess expert knowledge of creative requirements for each social media platform and content format (Stories, Reels, Newsfeed, video, etc.)
  • Ability to measure key social metrics, understand web analytics/tracking, and report data insights to drive web performance, online brand growth, content strategy, and audience targeting opportunities.
  • Outstanding organizational skills, detail oriented and ability to work under pressure to meet deadlines.
  • Critical thinker with strong problem-solving and research proficiencies
  • Creative mind with superb written and verbal communication skills
  • Bachelor’s degree in marketing/communications, journalism, public relations or related area of study preferred
  • One (1) year experience in content management, social media coordination, creative writing and advertising concepts preferred
  • Ability to work on-site in Carlsbad, CA
  • Preferred Job Skills and Requirements:
  • Experience with Adobe Creative Suite, including Photoshop, Lightroom and InDesign, or Canva
  • Experience with paid social media campaigns and campaign management


This is a part-time position, estimating 15-20 hours per week. Flexible, hybrid schedule available based on business needs.


The Carlsbad Beach Hotel Properties offers a high quality, zero deductible and low-cost health plan through Sharp Health Care. We also offer SunLife Dental; CalSavers retirement plan; and VSP vision insurance plans along with vacation, holidays, personal health days and very competitive wages.


As a condition of employment our company requires: Drug Test Basic Physical Exam administered by a physician Background Check Approval from E-Verify to work in the United States.


Carlsbad Beach Hotel Properties, LLC is an equal opportunity employer, and will provide reasonable accommodation.


We are committed to providing a diverse environment. Note to Applicants: Smoking is prohibited in all indoor areas of the hotel. A designated smoking area is available across the street, in our private park.

  • Social Media Coordinator

    3 weeks ago

    Carlsbad, United States Beach Terrace Full time

    Carlsbad Beach Hotel Properties is seeking a Marketing & Social Media Coordinator (part-time) for our stunning beachfront hotel!Our hotels, totaling under 100 rooms, have recently undergone almost $6 million in renovations. They boast oceanfront views and loyal, highly satisfied clientele. Here, we urge our employees to slow down and take care of our guests...

  • Media Coordinator

    3 days ago

    Carlsbad, United States Havas Edge Full time

    Job Summary:The Media Coordinator will play a crucial role in our Integrated Media Buying department by supporting our Media Planners and Buyers with data entry, coordination, and scheduling of campaigns for our Performance Marketing clients across the agency.Key Responsibilities:Support the Media Planners and Buyers in regulating the volume and flow of...

  • Media Coordinator

    2 months ago

    Carlsbad, United States Havas Edge Full time

    WHAT WE NEED:The Media Coordinator will play an integral part in our Integrated Media Buying department by supporting our Media Planners and Buyers with data entry, coordination, and scheduling of campaigns for our Performance Marketing clients across the agency. WHAT YOU’LL DO:Support the Media Planners and Buyers in regulating the volume and flow of...

  • Media Coordinator

    2 months ago

    Carlsbad, United States Havas Edge Full time

    WHAT WE NEED:The Media Coordinator will play an integral part in our Integrated Media Buying department by supporting our Media Planners and Buyers with data entry, coordination, and scheduling of campaigns for our Performance Marketing clients across the agency. WHAT YOU’LL DO:Support the Media Planners and Buyers in regulating the volume and flow of...

  • Marketing Coordinator

    5 days ago

    Carlsbad, United States K2 Staffing Full time

    Job Description**Job Summary**K2 Staffing is seeking an experienced Marketing Coordinator to join our team. As a Marketing Coordinator, you will be responsible for creating and implementing marketing campaigns to promote our client's business. This is a full-time position based in our Carlsbad office.Key Responsibilities:Develop and execute social media...

  • Marketing Coordinator

    3 months ago

    Carlsbad, United States K2 Staffing, LLC Full time

    Job DescriptionJob DescriptionSummaryOur client is a highly sought-after, stable, and prestigious General Contractor located in North County San Diego, who happens to be in hyper growth mode and they are in need of an experienced Marketing Coordinator, who has worked in the construction space in the past. Please take the necessary time to review this job...

  • Marketing Coordinator

    3 months ago

    Carlsbad, United States K2 Staffing, LLC Full time

    Job DescriptionJob DescriptionSummaryOur client is a highly sought-after, stable, and prestigious General Contractor located in North County San Diego, who happens to be in hyper growth mode and they are in need of an experienced Marketing Coordinator, who has worked in the construction space in the past. Please take the necessary time to review this job...

  • Marketing Coordinator

    1 month ago

    Carlsbad, United States K2 Staffing Full time

    Job DescriptionJob DescriptionSummaryOur client is a highly sought-after, stable, and prestigious General Contractor located in North County San Diego, who happens to be in hyper growth mode and they are in need of an experienced Marketing Coordinator, who has worked in the construction space in the past.  Please take the necessary time to review this...

  • Marketing Coordinator

    7 days ago

    Carlsbad, United States K2 Staffing Full time

    Job DescriptionJob DescriptionSummaryOur client is a highly sought-after, stable, and prestigious General Contractor located in North County San Diego, who happens to be in hyper growth mode and they are in need of an experienced Marketing Coordinator, who has worked in the construction space in the past.  Please take the necessary time to review this...

  • Marketing Coordinator

    6 days ago

    Carlsbad, United States K2 Staffing Full time

    Job DescriptionJob DescriptionSummaryOur client is a highly sought-after, stable, and prestigiousGeneral Contractor located in North County San Diego, who happens to be in hyper growth mode and they are in need of an experienced Marketing Coordinator, who has worked in the construction space in the past. Please take the necessary time to review this job...

  • Marketing Coordinator

    3 days ago

    Carlsbad, United States K2 Staffing Full time

    Job DescriptionOur client, a leading General Contractor in North County San Diego, is seeking an experienced Marketing Coordinator to join their team. As a Marketing Coordinator, you will be responsible for creating engaging content, managing social media platforms, and supporting the Marketing / Business Development Department.Key Responsibilities:Content...

  • Motion Designer

    1 month ago

    Carlsbad, United States C Squared Social Full time

    **This is an in-office position. No relocation expense reimbursement **Reports to: Creative DirectorLocation: Carlsbad, CA OfficeAbout C Squared Social:C Squared Social is a leading digital marketing agency, delivering innovative strategies and epic results. We focus on building extraordinary brands through cohesive campaigns and scroll-stopping digital...

  • Motion Designer

    1 month ago

    Carlsbad, United States C Squared Social Full time

    **This is an in-office position. No relocation expense reimbursement **Reports to: Creative DirectorLocation: Carlsbad, CA OfficeAbout C Squared Social:C Squared Social is a leading digital marketing agency, delivering innovative strategies and epic results. We focus on building extraordinary brands through cohesive campaigns and scroll-stopping digital...

  • Marketing Coordinator

    2 weeks ago

    Carlsbad, United States Grand Pacific Resorts Full time

    Job DetailsJob LocationGrand Pacific Hotel Services LP - Carlsbad, CAPosition TypeFull TimeSalary Range$20.00 - $20.00 HourlyJob ShiftVariedDescriptionPOSITION PURPOSEPromote awareness of brand image internally and externally. ESSENTIAL FUNCTIONSAssists with maintaining Social Media pages for the entities within the Westin/Sheraton Carlsbad Resort & Spa...

  • Executive Administrative Coordinator

    2 weeks ago

    Carlsbad, United States Verdani Partners Full time

    Job OverviewPosition Title: Administrative/Personal AssistantEmployment Type: Full-Time (30+ hours/week)Work Arrangement: In-PersonSalary: $20/hourSupervisor: CEOCompany Overview: Verdani Partners is a premier consulting firm focused on environmental, social, and governance (ESG) initiatives, striving to enhance sustainability within the built environment....

  • Marketing Coordinator

    2 weeks ago

    Carlsbad, United States Grand Pacific Resorts Full time

    Job DetailsJob Location Grand Pacific Hotel Services LP - Carlsbad, CA Position Type Full Time Salary Range $20.00 - $20.00 Hourly Job Shift Varied DescriptionPOSITION PURPOSE Promote awareness of brand image internally and externally. ESSENTIAL FUNCTIONS Assists with maintaining Social Media pages for the entities within the Westin/Sheraton Carlsbad Resort...

  • Marketing Coordinator

    7 days ago

    Carlsbad, United States HALFZ LLC Full time

    Job DescriptionJob DescriptionDescription:***This position is temporary to cover for pregnancy leave.***FLSA: Non-Exempt/HourlyJob Overview:Have you ever dreamt of being a key player in crafting marketing strategies forrenowned brands like McDonald's, Therabody, Callaway, or F45 Fitness? If so, CSquared Social has an exciting opportunity for you!...

  • Shopping Center Operations Coordinator

    5 days ago

    Carlsbad, United States Brookfield Properties Full time

    Job SummaryWe are seeking a highly motivated and organized Retail Property Management Specialist to join our team at Brookfield Properties. As a key member of our operations team, you will be responsible for administering short-term revenue programs, overseeing community-based initiatives, and managing retailer and community relations.Key...

  • Marketing Specialist

    2 weeks ago

    Carlsbad, California, United States K2 Staffing, LLC Full time

    Job OverviewPosition SummaryK2 Staffing, LLC is representing a prominent and reputable General Contractor in need of a skilled Marketing Coordinator. This organization is experiencing significant growth and seeks an individual with prior experience in the construction industry. We encourage you to thoroughly review the following job description. If you...

  • Hobby Sales Coordinator

    2 months ago

    Carlsbad, United States The Upper Deck Company Full time

    SUMMARYThe Hobby Sales Coordinator will focus on developing strong relationships with UD's Certified Diamond Dealers across the US. The goal of the relationship building is to keep UD top-of-mind with hobby shops and utilize these shops to help promote UD's products and brand. This position will also be tasked with managing the day-to-day of the UD Co-op...