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Associate Media Director, Paid Search

3 months ago

Newtown, Connecticut, United States Mediassociates Full time
Company:

Mediassociates

, 75 Glen Road, Sandy Hook, CT 06482

Overview

:

Mediassociates

is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It

leverages

an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and

optimizing

business outcomes. With the advertising landscape shifting

almost daily

,

Mediassociates

leads clients through the ongoing revolution in media and technology.

Mediassociates

has been named an Adweek Fastest Growing Agency and an

AdAge

Best Place to Work. We are

seeking

an

Associate Media Director, Paid

Search

who will play

an important role

in our future growth plans.

Job Description

:

The ideal candidate

for our

Associate Media Director,

Paid

Search

position

is passionate about digital media, specifically search engine marketing.

This candidate

is a self-starter,

proven leader

, and

always looking to

grow professionally

and

proactively shar

e

knowledge with team members. The person fulfilling this position

has proven experience managing complex digital campaigns from

inception

, implementation, and ongoing management

to exceed client set goals/KPIs

.

Ability

to work under pressure while having multiple responsibilities and tight deadlines

is essential

. Staying up-to-date

and passionate

about

the

latest

Paid Search

/digital

technologies, techniques,

trends

and best practices is fundamental. Attention to detail is mission critical.

Job Responsibili

ties:

Assist

in leading our Paid

S

earch practices

with focus around innovation and best practices

. This includes helping to further evolve our processes, automation

, training, and education for both internal and external stakeholders

Develop,

manage

,

and

optimize

integrated

Search Engine Marketing (

Paid

)

S

earch

, YouTube

/

S

hopping

/

GDN
strategies

based on

industry best practices

with consideration

of impact to other media channels in market

Participate in and help lead internal and client presentations on topics including, but not limited to, performance reporting, market research, competitive analysis, insights, opportunities, and emerging trends

Collaborate across activation and strategy channels within agency to help continue evolving our processes and client offerings

Continue

to foster a "one-team" mindset, and

proactive

ly

help

and

mentor

team

members

Skills & Experience:

Minimum of 7 years of ongoing

hands-on experience

working in the paid search ecosystem. Deep understanding of best practices and strategies of E-commerce (including retail) and Paid YouTube

.

3+ years in recent agency experience preferred

Solid foundation

and passion for digital media and advertising landscape

Proven

track record

of successfully managing complex client campaigns and relationships against performance

metrics

Strong analytical and technical aptitude including Microsoft Excel and math

proficiency

. Hands-on experience with analytical

tools

(ex:

GA4, GTM, Adobe) and measurement (pixels) strongly desired.

Experience

and

expertise

utilizing

bid-management platforms (Search Ads 360,

Skai, Marin

) to support and manage campaigns.

Expertise

working within Google/Bing editor platforms

Strong presentation and communication skills (oral an

d w

ritten)

.

Experience in managing a team

Strong working e

xperience across

Google /

Microsoft

/ Amazon

tactics and

certified within all platforms

Ability to think proactively,

maintain

a high level

of productivity, and manage multiple priorities

Desire to work within a collaborative team

setting while also

being

able to work

independently

Our office

is located in

Sandy Hook, Connecticut. While we

maintain


a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office.

In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door.

Candidates from outside the local area who

are able to

work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply.


Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party.

Other team or client meetings may be scheduled at other times during the year.

Mediassociates

is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local

law.

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