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Product Marketing Director, Customer Experience

3 months ago

Seattle, Washington, United States Qualtrics Full time

About the Job Title and Company
At Qualtrics, we are creators and stewards of the Experience Management category, serving over 18,000 clients globally. We are looking for an experienced product go-to-market (GTM) and people leader to build and lead a team of high-performing product marketers. Join our mission to bring humanity, connection, and empathy back to business.

Why We Have This Role
Qualtrics is seeking a product go-to-market and people leader to build and lead a team to drive product and GTM strategy for our Contact Center and Physical Locations lines of business. Help companies listen to customer feedback across multiple channels and deliver optimized omnichannel experiences.

How You'll Find Success
Develop Product go-to-market strategies that position the company for long-term growth. Define a clear, differentiated, and monetizable market position. Display extreme ownership, stakeholder management, and prioritize strategically.

How You'll Grow
Opportunity to play a pivotal role in the success of our Customer Experience line of business. Build expertise in Product and GTM strategy, cross-functional collaboration, and people leadership.

Things You'll Do

  • Team Leadership: Build, mentor, and lead a high-performing product marketing team.
  • Product Positioning and Messaging: Define compelling product positioning and messaging.
  • Go-to-Market Planning: Develop and execute go-to-market plans for new product launches.
  • Competitive Analysis: Conduct in-depth competitive analysis.
  • Sales Enablement: Collaborate to develop effective sales plays and training materials.
  • Customer Insights: Use customer feedback and market research to inform strategies.
  • Product Launches: Manage and coordinate successful product launches.

What We're Looking For On Your Resume

  • 15+ years of experience in B2B SaaS Marketing
  • Bachelor's degree or equivalent preferred
  • Experience managing GTM motions at scale
  • Exceptional verbal and written communication skills
  • Strong stakeholder management skills
  • Ability to inspire teams and create inclusive cultures

What You Should Know About This Team

  • Sits at the center of bringing experience management and product innovation to the market
  • Has high visibility and deep collaboration opportunities across functions
  • Dedicated to the craft of Product Marketing and producing excellent GTM strategies

Our Team's Favorite Perks And Benefits

  • Competitive salary and performance bonuses
  • Wellness Reimbursement for wellness activities
  • Experience bonus for an 'Experience' of your choosing
  • Unlimited Sick Days
  • Various supportive communities and free food and drinks

Must be legally authorized to work without Qualtrics sponsorship. Qualtrics is an Equal Opportunity employer.