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Senior Events Manager

4 months ago

Pleasanton, United States Professional Diversity Network Full time
Workday

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Team

Do what you love. Love what you do
At Workday, we help the world's largest organizations adapt to what's next by bringing finance, HR, and planning into a single enterprise cloud. We work hard, and we're serious about what we do. But we like to have fun, too. We put people first, celebrate diversity, drive innovation, and do good in the communities where we live and work.

Are you ready to take your career to the next level and make a significant impact in the world of strategic events? Look no further Workday Inc, a leading global company in the United States, is seeking an individual with a proactive and ambitious approach to join our Marketing team as a Senior Manager, Marketing Events.

About the Role

In this role, you will have the outstanding opportunity to craft and lead our ancillary and attendee networking experiences, ensuring flawless execution of world-class events. Your expertise and proven track record in event execution will be critical in driving our success and enabling us to compete at the highest level.

  • Lead the workstreams responsible for ancillary, attendee networking and meetings management for Workday's user conferences.

  • Act as the Experience Marketing lead to the internal collaborators to ensure programming aligns to strategic business objectives and efficient attendee journey.

  • Define the efficient attendee experience with program leaders as it relates to various event invitation process, audience engagement tools, event surveys and other touchpoints.

  • Partner with data strategy team to align on end-to-end reporting requirements prior to build, and develop critical metrics/goals to accurately measure success.

  • Collaborate on audience acquisition strategy with the event strategy team.

  • Proactively bring new insights and improved processes for consideration.

  • Highly-competent budget development (upwards of over $1M) and continually identify, propose, and implement cost-savings opportunities.

  • Own survey management and continuously improve survey build to collect strategic data.

  • Contribute to post-event debriefs and presentations summarizing event performance to communicate key takeaways and future improvements.

  • Establish and lead effective processes, meetings and timelines and regularly communicate any interdependencies.

  • Lead vendor relationships required to support programs.

About You

Basic Qualifications

  • 5+ years corporate event experience, working directly for a SaaS-based B2B technology company.

  • Experience in planning a varied event portfolio including user conference, executive events, strategic sponsorships, tradeshows, thought leadership platforms, and other type of events is a plus.

  • Proven use of technology tools for effective project management

  • Ability to identify and scale cost savings options

  • Experience with event technology systems including RainFocus, EventBase, JiffleNow and like systems

  • Travel required as needed for site inspections, planning meetings, and event execution (25% travel)

Other Qualifications

  • Skilled collaborator capable of partnering with internal teams and external vendors

  • Outstanding interpersonal skills - both written and verbal - comfortable championing projects internally

  • Excellent negotiating and contracting skills

  • Self-motivated and resourceful, ability to navigate ambiguity in a fast-paced environment


Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please click here.

Primary Location: USA.CA.Pleasanton


Primary Location Base Pay Range: $122,200 USD - $183,400 USD


Additional US Location(s) Base Pay Range: $102,600 USD - $183,400 USD



Our Approach to Flexible Work

With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process