Public Relations Senior Vice President

4 weeks ago


Seattle, United States Highwire Public Relations Full time

Essential Functions

  • Oversee $1.5 - 2M in account revenue as most senior, strategic client counsel.
  • Consistently produce a coherent strategy for clients and projects.
  • Work with top executives at leading technology companies as a trusted counselor and advisor.
  • Own and drive a cornerstone in the agency (excellent careers, superb client service, strong financials, improved operations and tools aka smooth operators).
  • Generate business revenue within existing clients by taking a broad view of the entire marketing and communications mix, and offering strategic recommendations to expand the scope of work or bring new services to clients.
  • Identify and lead pitch to bring in new clients with growth goals tied to salary.
  • Work with integrated teams to provide clients with seamless multi-channel solutions utilizing traditional PR, digital and social media platforms to deliver maximum performance and results.
  • Promote a culture of high performance and continuous improvement that values learning and a commitment to quality.
  • Manage, mentor, and develop staff using a supportive and collaborative approach on a consistent basis.
  • Monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance reviews.
  • Represent Highwire and key clients at high-level industry events, seminars, and conferences as required to maintain professional development and to build networking and new business contacts.
  • Service clients profitably while monitoring and advising on staff billability, client needs, resource load, and staff performance.
  • Maintain account group revenue by managing the ebb and flow of accounts and budgets.

Requirements

  • Bachelor’s degree in journalism, communications, or related field
  • Minimum 15 years experience in communications either in-house or with an agency with at least 5 years in a senior leadership capacity.
  • Demonstrated skill and comfort in proactively building relationships with top-tier reporters and editors, and in successfully positioning subject matter with the media to achieve high-impact placements
  • Extensive successful writing and editing experience (externally focused) with a variety of print and online communications media
  • Experience with social media influencer engagement, content campaigns, and media coverage amplification
  • Demonstrated experience and leadership in managing comprehensive strategic communications, media relations, and marketing program to advance an organization’s mission and goals
  • Innovative thinker, with a track record for translating strategic thinking into action plans and output
  • Experience in building, managing, mentoring, and coaching a team of communications specialists
  • Excellent judgment and creative problem-solving skills
  • Ability to make decisions in a changing environment and anticipate future needs
  • Experience setting up measurement programs and measuring the ongoing ROI of communications activities
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