Associate Manager CRM

3 weeks ago


Chicago, United States Molson Coors Full time
Requisition ID: 32233 

 

The Headlines

In the role of Marketing & Data Analytics Manager - CRM Marketing working in Chicago, IL, you will be responsible for the management of CRM (Email and SMS) for all brands in the US and Canada. The role is one of subject matter expertise, influence, and evangelism, so it’s important that this person can form strong relationships and build trust with cross functional partners (brands, field, shopper teams). 

 Responsibilities: 

-Develop and lead the adoption of US and Canada CRM principles (Email & SMS)
-Lead the CRM deployment process for all US & Canada brands from creative briefing through deployment
-Demonstrate thought leadership by driving adoption to secure support from multiple teams
-Deliver monthly performance reporting and insights
-Assist in the development of best practices for implementing strategic thinking for the enterprise
-Protect MCBC’s CRM health and IP reputation
-Identify and evaluate growth opportunities through new and existing partners
 

 The Other Qualifications –

-Bachelor’s degree in marketing, Business, Communications or related field
-Minimum of 5 to 8 years of CRM experience at an agency or on the client side
-Knowledge of CRM technology with ability to translate to impact marketing opportunities
-Ability to influence a large group of stakeholders to drive adoption of a new solution
-Ability to have challenging conversations with the team to align on priorities and deliverables
-A hunger to streamline processes through innovation
-Solid quantitative skills to perform analysis
-Commitment to results; ability to act decisively and incorporate new learning into existing plans
Molson Coors is committed to a diverse and inclusive workplace.  We’re an equal opportunity employer and invite applications from candidates of all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please #
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