Product Marketing Specialist

5 days ago

Pleasanton, United States netPolarity, Inc. (Saicon Consultants, Inc.) Full time

I would like to set up a time to discuss the potential opportunity below:

Role: Product Marketing

Location: Pleasanton, CA – 94566

Duration: 18 months


Job Description

We are looking for a seasoned product marketer who is passionate about creating outstanding user experiences and driving innovation in workplace technology. In this role, you will lead the definition and execution of the go to market strategy for AI-driven user experiences, shaping how Workday delivers intelligent, seamless, and engaging interactions for users. You will work closely with various teams across the organization to create compelling narratives and execute high-impact marketing strategies.


This is impactful work that will directly influence how end users experience Workday, helping to shape the future of workplace technology. We are a high-performing, supportive team where your contributions are valued, and your voice matters. When you join us, you’ll have opportunities to develop new skills, gain exposure to different areas of the business, and grow.


What You Will Do

  • Be a Strategic Storyteller: Craft clear, compelling messaging that resonates with diverse customer personas, simplifying complex concepts into customer-friendly language. Your communication will ensure that our user experience vision is understood and valued by both technical and non-technical stakeholders.
  • Lead Stakeholder Partnership: Build and maintain strong relationships across product management, sales, customer experience, marketing, and external partners. Facilitate cross-functional collaboration to align on strategy, execution, and continuous improvement.
  • Drive Product Excellence: Partner to build product strategy by bringing customer and market insights directly into product discussions, helping to shape the roadmap and ensuring that Workday delivers meaningful, differentiated value.
  • Deliver Impactful Results: Thrive in a fast-paced environment where you’ll take ownership of end-to-end go-to-market strategy, manage multiple high-stakes projects, and consistently deliver results that drive user adoption, sales, and customer satisfaction.


About You

  • Passion for User Experience: You have a genuine interest in how great user experiences can transform work and create value. You understand the importance of the user journey and can advocate for users' needs within the organization.
  • Self-Driven and Curious: Proactively seeks answers and solutions, demonstrating natural curiosity and a commitment to continuous learning. Thrives in working autonomously, navigating a matrixed environment, and collaborating with diverse stakeholders to align on shared goals and achieve impactful outcomes.
  • Exceptional Communication Skills: You excel at storytelling and translating complex technical concepts into simple, compelling messages. You’re comfortable presenting to executive audiences and creating impactful content that resonates.
  • Detail-Oriented and Organized: You have a knack for managing multiple projects, balancing priorities, and keeping stakeholders aligned. You take pride in producing polished, high-quality work with a strong attention to detail.
  • Results-Driven: You are proactive and results-oriented, with a proven track record of driving successful product launches, enablement programs, and competitive positioning initiatives.
  • Collaborative and Relationship-Focused: You thrive on building strong, collaborative relationships and have experience navigating a matrixed environment to achieve shared objectives. Your partnership skills help break down silos and foster alignment across teams.


Basic Qualifications

  • 7+ years of experience in product marketing, sales enablement, or a related role.
  • Experience working cross-functionally with product, sales, and customer success teams.
  • BS / BA degree or equivalent work experience.


Other Qualifications:

  • Proven ability to manage multiple projects simultaneously, prioritize effectively, and meet deadlines in a fast-paced environment.
  • Strong relationship-building skills and the ability to navigate a matrixed organization to achieve shared goals.
  • Experience creating high-impact enablement materials and supporting tools for sales and customer-facing teams.
  • Excellent communication skills, with the ability to translate complex concepts into simple, compelling messages for various audiences.
  • Strong attention to detail and organizational skills, with a knack for pulling together cohesive, polished assets.
  • A team player who thrives in a collaborative environment and enjoys working across different functions.
  • Experience with B2B and/or SaaS is a plus.

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