Digital Marketing Manager

1 month ago


Santa Clara, United States Russell Tobin & Associates Full time



What are we looking for in our Digital Marketing Manager?

Russell Tobin's client, a multinational cybersecurity company is seeking a Digital Marketing Manager to work remotely

Apply Now

Employment Type: Contract/ Remote

Pay rate: $66-$72/hr, DOE

Responsibilities:

  • Create, manage, and optimize paid media campaigns across search, social and content syndication e.g. Google Search, LinkedIn
  • Partner with analytics team and martech to ensure media connections, tracking, and conversion events are set up properly
  • Generate reports detailing campaign performance and key insights for stakeholders
  • Provide actionable recommendations based on data analysis to enhance future campaign effectiveness
  • Coordinate with external agencies and partners as needed to execute campaigns effectively and on time
  • Coordinate with internal teams to determine upcoming campaign, product, and content launches
  • Identify new opportunities and innovative tactics to enhance campaign performance
  • Assist in tracking marketing budgets and invoices
  • Assist in marketing assets management

Requirements:

  • Bachelor’s Degree (or equivalent work experience) with ~7+ years of experience in integrated demand and deep paid media (paid search and social, display, syndication, and intent programs in B2B software), digital, multi-channel experience
  • Proficiency in using digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, etc.
  • Strong analytical skills with the ability to extract and interpret data and make data-driven decisions
  • Creative thinking and the ability to generate innovative campaign ideas
  • Experience with A/B testing and optimization strategies
  • Knowledge of SEO, SEM, and other digital marketing channels
  • Familiarity with marketing analytics and reporting tools
  • Strong cross-functional and agency management
  • Proficiency in using digital advertising platforms such as Google Ads, Facebook Ads Manager

Benefits that Russell Tobin offers:

Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors. 

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#LI-SJ1

Rate/Salary: $66-$72/hr, DOE



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