Marketing Manager

1 month ago


Framingham, United States Creative Cove Inc. Full time

Our Metrowest retail client is looking for a Marketing Manager with 5+ years experience for an immediate long term contract that is onsite 2 days a week. Ideally looking for 5+ years agency experience or experience working with retail clients.


Responsibilities:

Acts as internal point person for all owned channels by building relationships with cross functional groups such as Merchandising, Planning, Media & Digital Marketing and Web Store Operations


In partnership with Creative, oversees photography process by ensuring seasonal merchandise needs are met, selecting talent, and approving final photography selections


Sets marketing direction and oversees team on execution of Influencer plans


Sets marketing direction and oversees team and agency on execution of multi-channel PR plans


Closely collaborate with critical business partners (Merchandising, Site Operations) and marketing partners (Consumer Insights & Analytics (CI&A), Media/Digital Marketing) on measurement of Marketing initiatives


Ensure marketing spend is on budget and that funds are allocated to generate high-impact results with maximum efficiency and an eye towards continuous improvement


Oversee two Marketing Specialists in their day-to-day activities and coach them on performance and professional development


Requirements:

6-8 years of ad agency or client side Advertising/Marketing experience


Agency and/or retail experience is preferred


Multi-channel, integrated thinker who can connect the dots between objectives & channels


Strong communication skills


Excellent project management skills and attention to detail


Organization and multi-tasking skills


Campaign production knowledge


  • Highly motivated/ambitious and a new idea generator


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