Director, Product Marketing

2 months ago

San Jose, United States Mediabistro Full time

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours

The Challenge

This Product Marketing Leader is responsible for defining and driving the global Go-to-Market strategy and commercial model for the industry-leading and integrated bundle of Adobe's technology solutions that solve the ability for Enterprises to scale content to deliver hyper-personalized experiences. This is a highly visible role and presents the opportunity to be the business driver of a large, fast-growing, and strategic business at Adobe.

Specifically, this person will lead a team of bright product marketers and help create and execute against full lifecycle GTM programs that include bookings, pipeline, and retention management. This leader will develop compelling and inventive programs backed by great and differentiated content, messaging, enablement, and campaign strategy - and will lead successful execution through our global marketing, sales, and services organizations.

What you will do

  1. Own the GTM strategy and business results of the combined bundle of Adobe technology solutions that solve the Content Supply Chain problem for our customers.
  2. Lead and nurture a team of amazing product marketers developing team members to support the organization's overall mission.
  3. Develop customer-facing materials that support go-to-market strategy, sales enablement, and thought leadership in order to enable success with global enterprise customers.
  4. Develop accurate, relevant, and high-resonance messaging, and partner with internal teams to ensure implementation across all customer channels.
  5. Develop and execute GTM programs that drive growth for Adobe in the enterprise.
  6. Drive technology thought leadership initiatives with internal marketing, PR, social, and field teams to win creative, marketing, and practitioner mindshare.
  7. Drive GTM marketing programs with public relations, analyst relations, events demand generation, and field marketing.
  8. Participate as one of the business unit decision makers in the deal approval process.
  9. Guide and manage marketing budget allocation and decisions in coordination with Campaign Marketing.

What you need to succeed

  1. 15+ years of expertise in DAM, Collaborative Work Management, Creative Cloud, PaaS, CMS, Integration, Application Development, or AI/ML technology.
  2. Proven track record of successfully selling and marketing platform technologies to office of CMO/CTO/CIO.
  3. Experience with outbound marketing and/or product marketing, with demonstrated success and measurable results.
  4. Large brand GTM, messaging, and sales enablement experience.
  5. Demonstrated experience taking complex solutions and messages to market.
  6. Successful experience with retention marketing / driving active use after the sale.
  7. Strong experience leading seasoned Product Marketing leaders and ICs.

When you join Adobe, you can look forward to collaborating with the most genuine people in the industry, working on projects with real purpose, and having immense pride in the products we create and the customers we support.

Adobe is an equal opportunity employer. We hire talented individuals, regardless of gender, race, ethnicity, ancestry, age, disability, sexual orientation, gender identity or expression, veteran status, cultural background, or religious beliefs.

#J-18808-Ljbffr

  • Product Marketing Director

    4 weeks ago

    San Jose, California, United States Cisco Full time

    Job Title: Product Marketing DirectorCisco is seeking a seasoned Product Marketing Director to lead our data center solutions marketing efforts. As a key member of our product marketing team, you will be responsible for developing and executing go-to-market strategies for our AI, compute, and switching solutions.Key Responsibilities:Lead a team of dedicated...

  • Product Marketing Director

    4 weeks ago

    San Jose, California, United States Cisco Full time

    Transformative Product Marketing LeaderCisco is seeking a visionary Product Marketing Director to spearhead the development and execution of marketing strategies for our AI, compute, and switching solutions. As a key member of our Strategy, Growth, and Product Marketing group, you will lead a team of dedicated marketers to drive market awareness, win...

  • Director of Product Marketing

    4 weeks ago

    San Jose, California, United States Renesas Full time

    Job Title: Director of Product MarketingThis is a critical leadership position in the Configurable Mixed Signal Division, responsible for developing and executing strategic marketing initiatives for GreenPAK and AnalogPAK families.Key Responsibilities:Propose and lead marketing efforts for the new product introduction of programmable mixed-signal...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States Adobe Full time

    About the RoleWe're seeking a highly skilled Product Marketing Director to lead our global go-to-market strategy and commercial model for our industry-leading technology solutions. This is a highly visible role that presents the opportunity to drive business growth and be a key player in shaping our company's future.Key ResponsibilitiesDevelop and execute a...

  • Product Marketing Director

    1 month ago

    San Jose, California, United States braintreepayments Full time

    Job Title: Director, Product MarketingWe are seeking an experienced Director, Product Marketing to drive end-to-end marketing strategies for PayPal's portfolio of Microbusiness solutions. This senior manager will be customer-obsessed, have a strong background in product marketing and go-to-market planning, and the ability to identify what makes a product or...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States PayPal Full time

    Job Description:We are seeking a highly skilled Product Marketing Director to lead the consumer marketing strategy for our P2P payments portfolio. The ideal candidate will have a strong background in product marketing and go-to-market strategy, with a passion for customer-centric strategy and a proven track record of driving portfolio growth.Key...

  • Product Marketing Director

    4 weeks ago

    San Jose, California, United States Venmo Full time

    Job Title: Director, Product MarketingWe are seeking an experienced Director, Product Marketing to drive end-to-end marketing strategies for PayPal's portfolio of Microbusiness solutions. This senior manager will be responsible for defining and refining product roadmaps, developing impactful marketing strategies to fuel portfolio growth, and collaborating...

  • Senior Director, Product Marketing

    4 weeks ago

    San Jose, California, United States Adobe Full time

    Job DescriptionAt Adobe, we're seeking a highly experienced Senior Director, Product Marketing to lead our global product marketing efforts for our enterprise solutions. This is a highly visible role that requires a strong leader who can develop and execute a comprehensive go-to-market strategy to drive business growth and revenue.The ideal candidate will...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States Onsemi Full time

    About OnsemiOnsemi is a leading technology company driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure.Our MissionWe...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States PayPal Full time

    About the RoleWe are seeking an experienced Product Marketing Director to help drive end-to-end marketing strategies for PayPal's portfolio of Microbusiness solutions. This ideal senior manager is customer-obsessed, has a strong background in product marketing and go-to-market planning, and the ability to identify what makes a product or feature great.Key...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States onsemi Full time

    **Product Marketing Director**onsemi is seeking a highly motivated and customer-focused candidate to lead the Power Stage product portfolio. This role offers an exciting opportunity to drive success in power management solutions for CPUs and GPUs in the Client, Cloud & AI segments within the Multiphase and Power stage business unit.**About onsemi**onsemi...

  • Product Marketing Director

    3 weeks ago

    San Jose, California, United States Onsemi Full time

    Job Title: Product Marketing DirectorJob Summary:onsemi is seeking a motivated, customer-focused, and self-driven candidate to lead the Power Stage product portfolio. This role offers an exciting opportunity to drive success in power management solutions for CPUs and GPUs in the Client, Cloud & AI segments within the Multiphase and Power stage business...

  • Director, Product Marketing

    1 month ago

    San Jose, United States PayPal Full time

    The Company PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. We operate a global, two-sided network at scale...

  • Senior Director of Product Marketing

    4 weeks ago

    San Jose, California, United States Adobe Full time

    About the RoleWe are seeking a highly experienced Senior Director of Product Marketing to lead our global product marketing efforts for our industry-leading technology solutions. As a key member of our team, you will be responsible for defining and driving the go-to-market strategy and commercial model for our integrated bundle of solutions that solve the...

  • Product Marketing Director, Credit

    1 month ago

    San Jose, United States braintreepayments.com Full time

    We’re looking for a passionate Product Marketing Director to lead the consumer marketing strategy for our Credit portfolio. The ideal leader for this role is equal parts strategic and creative and can seamlessly translate our business objectives, product strategy, and insights into global marketing plans that drive portfolio and business growth. You always...

  • Director, Enterprise Product Marketing Strategy

    3 weeks ago

    San Jose, California, United States PayPal, Inc. Full time

    Job Title: Director, Enterprise Product MarketingAt PayPal, we're revolutionizing commerce globally to make moving money, selling, and shopping simple, personalized, and secure. We're seeking a passionate B2B Product Marketing Director to lead the global Enterprise marketing strategy for our payments portfolio, including Fastlane, Pay with PayPal, and Pay...

  • Director, Product Marketing

    1 month ago

    San Jose, United States braintreepayments.com Full time

    The CompanyPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.We operate a global, two-sided network at scale that...

  • Director, Product Marketing

    2 weeks ago

    San Jose, United States PayPal, Inc. Full time

    The CompanyPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.We operate a global, two-sided network at scale that...

  • Product Marketing Director for Adobe Acrobat

    4 weeks ago

    San Jose, California, United States Adobe Full time

    Transforming the World of Documents and ProductivityAt Adobe, we're passionate about empowering people to create beautiful and powerful images, videos, and apps. We're looking for a Product Marketing Director for Adobe Acrobat to drive business results in collaboration with multiple cross-functional teams.This role will be accountable for developing...

  • Director, Enterprise Product Marketing

    2 months ago

    San Jose, United States PayPal, Inc. Full time

    The CompanyPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.We operate a global, two-sided network at scale that...