Marketing Production Manager
2 weeks ago
Job Details
Description
OVERVIEW: The position of Marketing Production Manager at MarineMax is responsible for devising and implementing an effective marketing production strategy that ensures the timely delivery of high-quality online and offline marketing materials for MarineMax and its portfolio of brands.
KEY TASKS:
Receive, review, assign, and manage all incoming production requests, monitor the backlog, facilitate sprint planning sessions with key stakeholders, and guarantee the timely delivery of creative assets for all marketing projects. Foresee potential production issues, proactively head off problems and put contingency plans in place. Allocate resources effectively, including personnel, budget, and time, to meet project goals and deadlines. Assist with managing the email production calendar and ensure proper scheduling and delivery of email communications. Maintain open contact with all necessary parties, generate reports on project status, resources, and key performance metrics, providing insights and recommendations for improvement. Liase with external vendors, printers, and suppliers to obtain competitive quotes, manage contracts, and ensure timely delivery of materials. Utilize existing production process and schedule, as well as identify opportunities to improve and streamline procedures for faster turnaround, lower cost, improved results – all without error, at the highest quality output, to ensure marketing budget is maximized. Hold self and all team members accountable for deadlines, while engaging and ensuring support of other stakeholders (sales, ecommerce, events etc.). Assist the Creative Director in ensuring consistent branding across all marketing materials. Partner with other departments to maintain and improve digital asset management, naming conventions, source code and metrics tracking, and file management procedures. Keep abreast of industry trends, best practices, and emerging technologies in marketing production to remain competitive and innovative. Support and work on all other tasks deemed necessary to the team’s success.KEY RESULT AREAS:
Timely delivery of Marketing Materials : Ensure timely delivery of high-quality marketing materials by managing production planning, prioritizing projects, and addressing potential issues proactively. Resource Allocation and Management : Allocate resources, including personnel, budget, and time, to meet project goals and deadlines. S takeholder Communication and Reporting : Maintain open communication with all necessary parties, generate reports on project status, resources, key performance metrics, and provide insights and recommendations for improvement. Vendor and Supplier Management : Liaise with external vendors, printers, and suppliers to obtain competitive quotes, manage contracts, review, and approve artwork to ensure timely delivery of materials. Brand Consistency and Compliance : Ensure consistent branding across all materials created, including logos, color, text, style, and other branding elements. Continuous Learning and Innovation : Keep abreast of industry trends, best practices, and emerging technologies in marketing production to remain competitive and innovative in delivering successful marketing strategies. Team Leadership and Accountability : Hold self and team members accountable for deadlines, engage other stakeholders as needed, and provide insights for creative briefs and marketing campaigns in a high-pressure, high-volume environment. Project Management Abilities : Demonstrate proficiency in project management tools like Basecamp, Asana, Trello, Jira, Monday, or similar software for planningscheduling, tracking production projects, assigning tasks, and collaborating with team members.PREFERRED SKILLS:
Excellent project-management abilities. Bachelor's degree in marketing/communications. Minimum 5 years’ experience production trafficking or project management. Extensive marketing experience that crosses all forms of media – including print and digital. Highly organized and detail oriented, with the ability to manage multiple projects in a fast-paced environment. Project management certification preferred. Superior written/verbal communication skills, proficient in MS Office tools, Google docs, and Smartsheets. Basic understanding of creative productivity software e.g. Adobe Creative Suite, is a plus. Experience in the marine industry is a plus.*MarineMax and its subsidiaries uses E-Verify, an Internet-based system, to confirm the eligibility of all newly hired employees to work in the United States.
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