GTM Operations Manager

4 weeks ago


San Diego, United States Lawmatics Full time

The Opportunity

At Lawmatics, our mission is to enable lawyers to focus on being the best lawyer they can be — to focus on the practice of law, not to worry about running the business of a law firm. That’s why we provide an intuitive, end-to-end client intake, CRM, and marketing automation platform for law firms and their employees. With Lawmatics, law firms win more business, impress clients, and are more efficient.

The Role

We are looking for a highly motivated and experienced GTM Operations Manager to join our dynamic sales and marketing organization. This role will be responsible for owning and managing our GTM tech stack and fully leveraging its capabilities while taking a data-driven approach to identifying and engaging with prospective Lawmatics customers throughout the customer journey.

Working closely with Sales, Marketing, and Customer Success, this role will implement and QA all programmatic and operational initiatives utilizing our robust GTM tech stack. This person will have a strong foundation in sales ops, marketing automation, conversion funnels, and email marketing. The ideal candidate is technical, analytical, organized, data and results-driven, detail-oriented, and passionate about using sales and marketing applications to their fullest capabilities.

What You’ll Do

Define and own the GTM operations strategy

Manage and optimize our GTM tech stack to ensure clear tracking and clean data from lead to revenue (Marketo/Hubspot, SalesForce, Salesloft, Clearbit, LeanData, and Gong among others)

Work with executive leadership to define KPIs, develop dashboards and reports, and provide insights to drive operational efficiency

Collaborate with sales leadership to design, implement, and refine workflows and processes around lead qualification, sales pipeline management, and customer journey touchpoints

Partner with marketing leadership to develop and execute effective marketing campaigns, leveraging data and analytics to drive segmentation, personalization, and continuous optimization

Manage end-to-end lead lifecycle in conjunction with Sales and Marketing teams, including lead scoring, lead nurturing, data cleansing and enrichment, lead routing, segmentation, targeting, and reporting

Drive email marketing program development and execution, including segmentation, testing, deployment, and continuous optimization

Analyze campaign performance, identify trends, and provide recommendations for campaign improvements

Ensure data accuracy and integrity across all sales and marketing operations systems and dashboards, including documentation and training programs for internal users

Develop and maintain sales operations processes, policies, and procedures

What You’ll Bring

Bachelor’s degree in marketing, business, computer science, analytics, or related field

4+ years of sales and marketing ops experience, preferably in a fast-paced, high-growth SaaS environment

Salesforce certified, with a deep understanding of sales and marketing tech

Strong background in sales operations, including lead management, pipeline optimization, and forecasting

Familiarity with marketing automation systems, specifically Marketo and HubSpot

Exceptional analytical skills, with the ability to leverage data to improve processes and drive results

Excellent communication and collaboration skills to interact with cross-functional stakeholders

Self-driven, with a passion for problem-solving and continuous improvement

#J-18808-Ljbffr



  • San Francisco, United States Innovaccer Full time

    Your Role As Associate Director of GTM Strategy and Operations, you will be a central figure in executing and optimizing our Go-To-Market (GTM) strategies. Your role will involve a blend of strategic planning, analytical insight, and cross-functional collaboration to support our sales operations. Your work will directly influence our sales strategies and...


  • San Mateo, United States Snowflake Computing Full time

    Build the future of data. Join the Snowflake team.There is only one Data Cloud. Snowflake's founders started from scratch and designed a data platform built for the cloud that is effective, affordable, and accessible to all data users. But it didn't stop there. They engineered Snowflake to power the Data Cloud, where thousands of organizations unlock the...


  • San Francisco, United States Resource Logistics Full time

    Must have experience in Oracle GTM cloud implementations. Must have knowledge on RPL screening, Product classification screening and License management. Strong knowledge of Customer and item master data integrations, Order Management, Shipping, global trade import and export compliance regulations and logistics. Strong functional skills, ability to...


  • San Francisco, United States Rippling Full time

    **About Rippling** Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for...


  • San Francisco, United States Job MobZ Full time

    Job Description What You'll Do. Build strategic sourcing and recruiting plans by mapping the talent market. Optimize the use of recruiting tools like LinkedIn Recruiter and TopFunnel. Source, screen, and close high caliber candidates in a variety of technical positions. Collaborate with client recruiting teams to improve recruiting processes and help...


  • San Francisco, CA, United States OpenAI Full time

    About OpenAIOpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals together under one organization to accomplish this. We're building the most advanced AI models and platforms, making it easy for...

  • Data Scientist, GTM

    1 week ago


    San Francisco, United States OpenAI Full time

    About the team OpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals into one lab together to accomplish this. In pursuit of this mission, our Go To Market (GTM) team is responsible for helping customers...


  • San Francisco, United States Navan Full time

    Navan is looking for an experienced Revenue Operations Manager who thrives driving long-term strategy development, strategic initiatives, and business performance across the sales and customer success organizations. What You'll Do: * Support GTM team to improve their analytical and operational needs to help team win more business more efficiently * Be...


  • San Francisco, California, United States Abnormal Security Full time

    The OpportunityAs part of the Growth/GTM engineering team, your mission is to supercharge Abnormal Security's growth engine and maximize our ability to win and retain new business at scale. You will collaborate with different folks, including product, engineering, design, data science, sales and marketing team.What you'll do:Optimize our internal processes...


  • San Mateo, United States Radiansys Full time

    Technical Lead - Digital Marketing Program (GMP, GA, GTM & SEO role) Foster City, CA 94404 (Onsite) We are hiring Technical Lead, Digital Marketing Program (GMP, GA, GTM & SEO role) with 10+ years of IT and related experience. Bachelors Degree or higher in Information Systems, Computer Science, or equivalent experience. Any technical certification in Google...


  • San Francisco, United States Zensors Full time

    As an early go-to-market (GTM) Account Executive for Zensors, you will have the rare opportunity to influence the strategy of our nascent go-to-market team. You’ll be responsible for partnering with our highest potential retailers and airports to understand their needs and determine what it takes to help them unlock greater usage of Zensors in their...


  • San Luis Obispo, United States Postal Full time

    Company Description Postal is a market-leading software in the emerging offline marketing space, providing an automation platform and marketplace that helps personalize, automate, and scale physical gift sends to prospects, customers, partners, and employees. With over $200B spent annually in B2B offline engagement, innovative businesses are investing...


  • San Mateo, California, United States Freshworks Full time

    Job Description As the Vice President, of Finance (GTM), you will play a pivotal role in supporting the Go-To-Market organization by developing strategic financial plans, overseeing the annual planning and budgeting process, and providing insightful analytical support to key stakeholders. Reporting directly to the Global VP, FP&A, you will lead a team...


  • San Francisco, United States OpenAI Full time

    About the team OpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals into one lab together to accomplish this. In pursuit of this mission, our Revenue Operations team is responsible for equipping and...


  • San Francisco, CA, United States Miro Full time

    About the TeamWe are a dynamic team of technology professionals that enjoy solving the challenges that accompany rapid scaling. Our mission is clear: Grow Miro as fast and as profitably as possible. Our strategic finance team is crucial to our success.About the RoleWe are looking for a Go-To-Market Finance Leader that is passionate about driving actionable,...


  • San Luis Obispo, United States Postal.io, Inc. Full time

    Job DescriptionJob DescriptionCompany DescriptionPostal is a market-leading software in the emerging offline marketing space, providing an automation platform and marketplace that helps personalize, automate, and scale physical gift sends to prospects, customers, partners, and employees.With over $200B spent annually in B2B offline engagement, innovative...


  • San Luis Obispo, United States Postal Full time

    Company Description Postal is a market-leading software in the emerging offline marketing space, providing an automation platform and marketplace that helps personalize, automate, and scale physical gift sends to prospects, customers, partners, and employees. With over $200B spent annually in B2B offline engagement, innovative businesses are investing...


  • San Francisco, United States Procter & Gamble Full time

    Job Requirements Analyze and report on key financial/eCommerce/Marketing metrics, and data trends, drawing practical business insights and recommending actions to drive business growth. Analyze marketing channels and customer journey with new attribution methodology to highlight trends and opportunities. Support A/B testing and experimentation methodology....


  • San Francisco, CA, United States OpenAI Full time

    About the teamOpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals into one lab together to accomplish this.In pursuit of this mission, our Revenue Operations team is responsible for equipping and...


  • San Mateo, United States Freshworks Full time

    Company Description Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations...