Senior Product Marketing Manager

4 weeks ago


Irvine California, United States Western Digital Full time
Job Description

As a Senior Product Marketing Manager at Western Digital you will play a pivotal role in driving the success of our SanDisk consumer products in the market. You will be responsible for developing and executing comprehensive product and category marketing strategies that differentiate our offerings and drive customer engagement. The ideal candidate is a strategic thinker, adept at market analysis, and possesses a deep understanding of how to position products effectively. 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

 Market Analysis and Strategy: 

Conduct an in-depth market research to identify trends, opportunities, and competitive landscape. 

Develop and maintain a deep understanding of customer needs, pain points, and preferences. 

Utilize market insights to inform product positioning and go-to-market strategies. 

 Product Positioning and Messaging: 

Craft compelling and differentiated product positioning and core messaging strategies that resonates  with target audiences. 

Create impactful marketing strategies and collaborate with cross-functional teams to ensure consistent messaging across all customer touchpoints. 

Develop and maintain a deep understanding of the unique value propositions of our products. 

 Sales Enablement: 

Work closely with the regional interlock team to provide training on product features, benefits, and competitive positioning. 

Support the development of sales tools and resources to enable the sales team in their efforts. 

Monitor and analyze the effectiveness of sales enablement materials.  

  Cross-Functional Collaboration: 

Collaborate with product management, regional interlock, PR, and other teams to ensure alignment on product strategy and messaging. 

Work closely with the marketing team to integrate product messaging strategies into broader marketing campaigns. 



  • Milpitas, California, United States Western Digital Full time

    Job Description As a Senior Product Marketing Manager at Western Digital, a global leader in consumer electronics, you will be at the helm of marketing strategies for our innovative content creator product lines. Your role will be crucial in shaping product positioning, driving market adoption, and leading go-to-market strategies to propel our products to a...


  • Irvine, California, United States Finfare Full time

    About FinfareFinfare is dedicated to empowering SMBs, by providing the ultimate expense management solution for growing businesses seeking to streamline their financial operations and maximize cash back rewards. Finfare offers easy expense tracking, personalized spend controls, seamless accounting integration, powerful analytics, and reliable charge card...


  • Irvine, United States Finfare Inc. Full time

    About FinfareFinfare is dedicated to empowering SMBs, by providing the ultimate expense management solution for growing businesses seeking to streamline their financial operations and maximize cash back rewards. Finfare offers easy expense tracking, personalized spend controls, seamless accounting integration, powerful analytics, and reliable charge card...


  • Irvine, United States Finfare Inc. Full time

    Job DescriptionJob DescriptionAbout FinfareFinfare is dedicated to empowering SMBs, by providing the ultimate expense management solution for growing businesses seeking to streamline their financial operations and maximize cash back rewards. Finfare offers easy expense tracking, personalized spend controls, seamless accounting integration, powerful...


  • California, United States Figma Full time

    We’re looking for a “full-stack” Product Marketing Manager to join our team and support Dev Mode and developers. You will partner with our product, sales, design, and broader marketing teams to build, launch, and drive adoption of Dev Mode. You will also have the opportunity to help us build out the marketing foundation for how we authentically reach...


  • San Francisco, California, United States Ubiquity Retirement + Savings Full time

    Job Description Are you a product person who is inspired to be a part of a rapidly growing company where you can help shape the future? Are you passionate about building great products and a great team? We are looking for a Senior Product Manager to help drive product roadmap initiatives and on-time delivery for go-to-market releases. This role reports...


  • California, United States Interdent Sa Full time

    InterDent is a leading Dental Service Organization (DSO) supporting 160+ practices under the brands “Gentle Dental” and “SmileKeepers.” We support over 2,000 team members and serve patients in eight states including Arizona, California, Hawaii, Kansas, Nevada, Oklahoma, Oregon, and Washington. At InterDent, our vision is to provide exceptional,...

  • Manager, Marketing

    4 weeks ago


    Irvine, California, United States AbbVie Full time

    Job Description Talent will be hired at a level commensurate with experience. The Migraine Marketing Manager (MM) is a key member of the migraine marketing team and has both in-house and field responsibilities. The MM serves as the key contact for External Experts (EE), gathers business insights to support brand strategy and tactical development to drive...


  • Milpitas, California, United States Session AI Full time

    Are you ready to make your mark with a true industry disruptor?, the pioneer of in-session marketing, is looking to add talented team members to help us grow into the premier revenue tool for e-commerce. We work with some of the leading brands nationwide and we innovate how brands connect with and convert customers. Our AI-driven solutions empower businesses...


  • Irvine, United States Strategic Marketing, Inc. Full time

    Strategic Marketing is embarking on an ambitious journey to be the BEST business consulting firm in the Corona area! We are seeking a bright, articulate, detail-oriented and disciplined Entry Level Account Manager with a desire to contribute to world-class clients in a professional environment.Our Entry Level Account Manager learns hands-on what it takes to...

  • Product Manager

    4 weeks ago


    Irvine, California, United States Curenta Full time

    Job Overview: Curenta is seeking an experienced and dynamic Product Manager to join our team. As a Product Manager, you will play a critical role in driving the success of our products. You will be responsible for managing the entire product lifecycle, from ideation to launch and ongoing product enhancements. This is a hybrid position that entails working...


  • Irvine, United States TP-LINK Full time

    TP-Link is currently seeking a Product Marketing Manager, B2B for US Headquarters in Irvine, CA TP-Link is the leading provider of networking products. We continuously develop new products and technologies that transform the way people connect. Our networking expertise uniquely positions us as a leader in emerging technologies that improve our everyday...


  • California, United States Zscaler Full time

    Job Description: Zscaler is looking for a Sr. Product Marketing Manager (Sr. PMM) to drive and execute against our go-to-market strategy for Zscaler’s Cyber Security portfolio. You will be part of a team that covers a broad range of Zscaler’s product portfolio in industry categories ranging from SWG, ZTNA, Sandbox, and Browser Isolation and more. This...


  • California, United States CREXi Full time

    About this Role: The Senior Product Manager for Crexi’s Intelligence Product plays a crucial role in driving the development and enhancement of Crexi’s data and reporting solutions, ensuring they meet the needs and expectations of our customers. This role spearhead s the delivery of cutting-edge products that will transform the way Crexi users manage and...


  • Irvine, United States TP-Link USA Corporation Full time

    Job DescriptionJob DescriptionTP-Link is currently seeking a Senior Growth Marketing Manager in Irvine, CATP-Link is a leading provider of consumer networking and smart home products. We continuously develop new products and technologies that transform the way people connect. Our networking expertise uniquely positions us as a leader in emerging technologies...


  • Irvine, United States Strategic Marketing, Inc. Full time

    Strategic Marketing is embarking on an ambitious journey to be the BEST business consulting firm in the Corona area! We are seeking a bright, articulate, detail-oriented and disciplined Entry Level Account Manager with a desire to contribute to world-class clients in a professional environment. Our Entry Level Account Manager learns hands-on what it takes to...


  • Irvine, United States Strategic Marketing, Inc. Full time

    Strategic Marketing is embarking on an ambitious journey to be the BEST business consulting firm in the Corona area! We are seeking a bright, articulate, detail-oriented and disciplined Entry Level Account Manager with a desire to contribute to world-class clients in a professional environment. Our Entry Level Account Manager learns hands-on what it takes to...


  • Irvine, United States Edwards Lifesciences Full time

    Innovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting,...


  • Irvine, United States Arbonne International Full time

    Why You're Here We are looking for a strategic and product-driven Vice President of Product Marketing to lead our Product Marketing function and team. Reporting to the CMO, the ideal candidate has a passion & eye for prestige product as well as a commitment to developing the overall strategy for the area to bring our mission, point of difference and...


  • Irvine, United States Arbonne Full time

    Why You're Here We are looking for a strategic and product-driven Vice President of Product Marketing to lead our Product Marketing function and team. Reporting to the CMO, the ideal candidate has a passion & eye for prestige product as well as a commitment to developing the overall strategy for the area to bring our mission, point of difference and...