Audience Development Manager, EDspaces, HD Expo
Found in: Resume Library US A2 - 2 weeks ago
This position will be responsible for the strategic growth of key audience segments for hospitality and education design events within the Design Group. Working closely with the Show Management, Operations, Marketing and Sales departments for and , the Audience Development Manager will operate as a liaison between confirmed and prospective hosted/scholarship attendees and will be expected to have thorough knowledge of both education and hospitality industry trends, key groups, and industry associations. Through industry relations, one-to-one outreach, and working closely with brand marketing leaders, this role will drive growth and retention through carefully crafted customer journeys, data analysis, and strategic marketing plans.
This position can be performed from any of our US-based offices or remotely from anywhere within the US.
Responsibilities:
Conduct market research to understand the evolving education and hospitality design markets and their unique needs.
Research, develop, and execute strategic, data-driven acquisition plans for target audience segments.
Serve as the primary liaison for the HD Expo + Conference Hosted Buyer program and the EDspaces scholarship program. Assist with all matters related to successfully hosting these key groups, including event and marketing strategy, travel matters, registration, and all other general support for any issues that may arise. This role also serves as the first point of contact onsite for hosted buyer and scholarship program participants.
Support marketing team by regularly reviewing marketing plans, campaign statistics, audience demographics, and industry best practices
Implement initiatives to enhance the onsite attendee experience, including attendee orientation, VIP sessions and events, matchmaking, and overall experience design.
Regularly research and develop prospect lists through conversations with internal stakeholders and exhibiting brands, reviewing partner lists, and working with marketing operations to source new leads.
Manage engagement/outreach strategy for HD hosted buyers and EDspaces scholarship attendees that compliments the respective brand audience marketing plan and supports overall event goals. This includes email campaigns, one-to-one outreach via email and phone, developing 1x1 relationships with A+D firms, and post-show communications.
Own the hosted buyer and scholarship attendee experience on matchmaking platforms and apps.
• Manage Hosted Buyer budget and develop Hosted Buyer program that ensures maximum number of VIPs are in attendance and within budget.
Collaborate with brand marketing leads to create pipelines and promote event participation.
Test new channels and partnerships to expand reach and find new audiences.
Develop new sponsorship opportunities centered around giving exhibitors access to key audiences based on participant wants/needs and industry trends.
Create and manage weekly reports tracking key audience growth and engagement for both HD Expo + Conference and EDspaces.
Manage budget for hosted buyer/scholarship attendee travel, marketing campaigns, and other expenses.
Attend select industry events to network and meet attendee prospects.
Qualifications:
Available to travel for periods lasting longer than 5 days as requested, assigned required.
Self-starter who can work quickly on simultaneous projects, takes input and direction well and is comfortable with a collaborative work environment
Strong organizational skills with the ability to multi-task and pay close attention to detail in a deadline driven, team-oriented work environment
Strong written/verbal communication skills
Working knowledge of education/capital improvement projects (pre-k to higher education) or hospitality development/investment or design projects a plus
Proficiency in Microsoft Office suite and Adobe suite
Working knowledge of Hubspot a plus
ABOUT EMERALD
Emerald’s talented and experienced teams grow our customers’ businesses 365 days a year with products that create connections, deliver content, and drive commerce. We produce over 140 annual events, create and deliver content through print and digital channels, and power commerce through our seamlessly integrated in-person and digital platforms and channels. For more information, please visit (url removed).
At Emerald, we strive to foster a diverse and inclusive community. We actively recruit and champion candidates who bring new perspectives from varied professional backgrounds and experiences, and we are intentional about ensuring a positive hiring experience for everyone. Our job postings don’t contain experience inflation, and most don’t require college degrees. Instead, they’re crafted to focus on outcomes and transferable experiences that are assessed in a structured interview process carried out by trained hiring teams.
COMPENSATION & BENEFITS
Target Compensation: (phone number removed) (Bonus Eligible)
Please note that this range reflects a reasonable estimate of the target compensation for this position. This range may ultimately vary based on a candidate’s qualifications and may be higher where required by applicable law.
We offer a competitive benefits package designed to strengthen our employees’ physical and mental health, including unlimited vacation for exempt employees, flexible working locations, 401(k) plan with a company match, medical/dental/vision coverage with inclusive provisions including transgender services and fertility benefits, parental and caregiver leave, dependent, commuter and FSA benefits, professional development programs like Toastmasters, and mental wellness tools such as weekly guided meditation programs.
If you need accommodation in our application process or have questions about our posted salary range, please email our Talent Acquisition team at (url removed).
-
Event Content Coordinator
Found in: Resume Library US A2 - 1 day ago
New York County, New York, United States Informa Connect Full timeJob Description At FAN EXPO HQ, we’re a group of dedicated event professionals and dragon slayers, who come together to create a vastly growing portfolio of pop-culture events across North America (and slay dragons, of course). As the largest producer of pop-culture events in North America, our significant event portfolio includes FAN EXPO Canada,...
-
Data Manager, Data
Found in: Resume Library US A2 - 1 week ago
New York County, New York, United States Publicis Media Full timeJob Description The Data and Platform Solutions teams is a team of experts that help to deliver better marketing decisions using data, and apply expertise in how audience data can help impact a client’s business. Working closely with the media planning, investment, and analytics teams we translate client goals and objectives into actionable data using...
-
Global Director, Audience Growth- Advertising Week
Found in: Resume Library US A2 - 1 week ago
New York County, New York, United States Emerald Full timeOverview: The newly created position of Global Director, Audience Growth and Community is responsible for creating and executing a comprehensive attendee and community strategy and executing this plan for Advertising Week events worldwide. This role will play a key part in the evolution of Advertising Week as the go-to platform for thought leadership,...
-
GM, Audience Data Partnerships
2 days ago
New York, United States CareerBuilder Full timeThe Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique...
-
New York, United States Blue State Full timeJob DescriptionJob DescriptionWhat to knowWe're looking for a freelance Strategy Director with a record of success in developing the strategy that underpins brand engagement programs, supporter experience, and creative development. You'll uncover rich audience insights, develop frameworks, and craft strategies that help solve the world's biggest...
-
Intern, Business Development
6 days ago
New York, United States Empire State Full time* Submitting a cover letter with resume is preferred*BASIC FUNCTION: Intern would assist VP of Business Development & Agency Services with helping NYS Certified Minority & Women Owned Businesses receive procurement opportunities with the state of New York. WORK PERFORMED: Intern would attend Business Development meetings, assist with organize DMWBD expos...
-
GM, Audience Data Partnerships
Found in: Jooble US O C2 - 2 weeks ago
New York, NY, United States The Trade Desk Full timeThe Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value...
-
Intern, Business Development
2 weeks ago
New York, United States Empire State Full timeJob DescriptionJob Description* Submitting a cover letter with resume is preferred*BASIC FUNCTION: Intern would assist VP of Business Development & Agency Services with helping NYS Certified Minority & Women Owned Businesses receive procurement opportunities with the state of New York. WORK PERFORMED:Intern would attend Business Development meetings, assist...
-
Construction/Development Project Manager
4 days ago
New York, United States Kech Development Full time**All CV / Resumes must be in English. Candidate must be fluent in English as this position will be spoken in English only. *** Have you got what it takes to succeed The following information should be read carefully by all candidates. KECH Development is a development firm based out of New York City, with offices in Miami Beach and Mexico City. We are...
-
Construction/Development Project Manager
Found in: Appcast Linkedin GBL C2 - 1 week ago
New York, United States Kech Development Full time**All CV / Resumes must be in English. Candidate must be fluent in English as this position will be spoken in English only. ***KECH Development is a development firm based out of New York City, with offices in Miami Beach and Mexico City. We are currently looking or a bright Construction Project Manager to join our expansion team in...
-
Construction/Development Project Manager
4 days ago
New York, United States Kech Development Full time**All CV / Resumes must be in English. Candidate must be fluent in English as this position will be spoken in English only. ***KECH Development is a development firm based out of New York City, with offices in Miami Beach and Mexico City. We are currently looking or a bright Construction Project Manager to join our expansion team in...
-
Construction/Development Project Manager
Found in: Appcast US C2 - 1 week ago
New York, United States Kech Development Full time**All CV / Resumes must be in English. Candidate must be fluent in English as this position will be spoken in English only. ***KECH Development is a development firm based out of New York City, with offices in Miami Beach and Mexico City. We are currently looking or a bright Construction Project Manager to join our expansion team in...
-
Publisher Development Manager
Found in: Resume Library US A2 - 1 week ago
New York County, New York, United States LoopMe Full timeLoopMe is one of Campaign's Best Places to Work 2023! Our vision is to change advertising for the better, by building technology that will redefine brand advertising. LoopMe powers programmatic advertising, improves media delivery, develops bespoke audience curation and effective real-time measurement through our outcomes platform. By putting consumers at...
-
Instructional Designer, Learning
Found in: Resume Library US A2 - 1 week ago
New York County, New York, United States Equinox Full timeJob Description The Manager, Learning & Development will be a crucial point-person for the creation, delivery, and dissemination of training content throughout the organization for employee growth and career development. The candidate must have a foundational understanding of instructional design models that produce impactful, measurable results, such as...
-
New York, United States New York State Energy Research and Development Aut Full timeNew York is leading the nation in the fight on global climate change and the transition to a clean energy-powered economy. The Climate Leadership and Community Protection Act (Climate Act) has created the most aggressive climate change goals in the nation and requires an ambitious agenda that blends proven catalysts with innovative approaches while operating...
-
CostarHD Regional Sales Manager
Found in: beBee jobs US - 1 week ago
New York, New York, United States Costar Technologies Inc. Full timeAbout CostarHD previously known as CohuHD:CostarHD designs and manufactures rugged HD CCTV video surveillance camera systems for critical infrastructure and transportation. Our video cameras monitor the most critical, sensitive environments such as border security and transportation, specifically traffic (ITS), maritime ports, airports, and railways. Founded...
-
Senior Art Director, Creative Development
Found in: Resume Library US A2 - 2 weeks ago
New York County, New York, United States Dentsu Creative Full timeJob Description We are in search of Senior Art Director, Multicultural with experience art directing for and an understanding of the Mexican American Hispanic market to join our creative team. We are seeking someone who has worked with multicultural content and understands the cultural nuances and regionalisms of Mexican American culture. You will join a...
-
Learning and Development Manager
Found in: Appcast Linkedin GBL C2 - 2 weeks ago
New York, United States TRG Screen Full timeTRG Screen is a leading provider of enterprise subscription management solutions. We build market-leading software solutions for subscription spend and usage management to enable global enterprises to manage the full end-to-end life cycle of their market data, research, software licensing and other corporate expenses.We are headquartered in New York, with...
-
Learning and Development Manager
Found in: Appcast US C2 - 1 week ago
New York, United States TRG Screen Full timeTRG Screen is a leading provider of enterprise subscription management solutions. We build market-leading software solutions for subscription spend and usage management to enable global enterprises to manage the full end-to-end life cycle of their market data, research, software licensing and other corporate expenses.We are headquartered in New York, with...
-
Copywriter, Creative Development
Found in: Resume Library US A2 - 2 weeks ago
New York County, New York, United States Dentsu Creative Full timeJob Description We are seeking a Copywriter, Creative Development to join our team. Reporting to the Group Creative Director, you will create a variety of campaign deliverables including TV, social posts, online video, manifestos, scripts, storyboards, and more. You'll collaborate with Art Directors, Producers, and Strategy to develop copywriting and...
