Marketing Data Analyst

1 day ago

Remote, Oregon, United States Ethical Solar Full time $70,000 - $71,000 per year

We're looking for a Marketing Data Analyst who can turn data into actionable insights that drive marketing ROI, optimize lead flow, and enhance our campaign strategies. The ideal candidate is detail-oriented, analytical, and comfortable collaborating with sales, marketing, and operations teams.

Key Responsibilities:

  • Analyze marketing campaign performance across channels (email, digital, telemarketing, and paid media).
  • Track lead quality, conversion rates, and cost per acquisition (CPA).
  • Build dashboards and reports for leadership to monitor trends and forecast sales performance.
  • Identify opportunities for process automation and predictive analysis using AI-based tools.
  • Collaborate with marketing and compliance teams to ensure data integrity and ethical use of customer insights.
  • Develop segmentation and attribution models to refine targeting and improve campaign ROI.

Requirements:

  • Bachelor's Degree in Marketing Analytics, Data Science, Statistics, or a related field (Master's Preferred)
  • 2-5 years of experience in marketing analytics or performance marketing
  • Strong Proficiency with SQL, Excel, Google Analytics, and visualization tools (Power BI, Tableau, or Looker).
  • Familiarity with CRM platforms (HubSpot, Zoho, or Salesforce).
  • Understanding of attribution modeling, funnel analytics, and campaign optimization.
  • Bonus: experience using AI or machine learning in Marketing automation or data interpretation

What we Offer:

  • Competitive Pay with performance bonuses
  • Growth opportunities in an expanding, data-driven organization
  • Exposure to AI-based marketing and predictive analytical tools
  • Flexible, remote-friendly work environment
  • A mission-driven culture that values innovation, transparency, and collaboration

Job Type: Full-time

Pay: $70, $71,000.00 per year

Work Location: Remote

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