Inside Sales and Marketing Specialist
5 days ago
Charlottesville, VA
Who we are
Laser Thermal is a rapidly expanding company dedicated to bringing innovative thermal measurement solutions to industry and government partners. We believe that the next generation of devices and products will benefit from a proactive approach to understanding thermal properties, and represents a paradigm shift from the decades old traditional approach to understanding thermal failures.
Laser Thermal is dedicated to providing accessible thermal measurements of materials, focusing on thin-film thermal conductivity. By utilizing optical technologies, we provide simple, accurate, and rapid measurements of thermal properties, leading to increased customer knowledge of material properties.
Our employees enjoy a work culture that promotes diversity, collaboration, creativity, and innovation, while keeping solutions to our customer's needs at the core of what we do.
Visit our website to learn more about our solutions.
Your role and responsibilities
We seek a dynamic and self-motivated individual to join our team as an Inside Sales and Marketing Specialist for the optical thermal metrology products and services business. The Inside Sales and Marketing Specialist will play a critical role in driving sales growth and enhancing our market presence in the thermal metrology test instruments and services business. This position involves generating leads, nurturing client relationships, providing customer service and executing marketing strategies to support our sales initiatives.
Key Responsibilities:
- Sales Development
- Identify and qualify new sales leads through various channels, including cold calling, email campaigns, and social media.
- Build and maintain strong relationships with potential and existing customers, understanding their needs and providing tailored solutions.
- Manage inquiries, screen incoming leads, processing orders, ensuring on-time delivery, and providing support via all communication channels
- Marketing Support
- Collaborate with the marketing team to develop and execute campaigns that promote our products and services.
- Create compelling marketing materials, including brochures, presentations, and digital content to support sales efforts.
- Coordinate marketing activities and events
- Customer Engagement
- Respond to customer inquiries and provide sales and technical information on products, pricing, and availability.
- Schedule customer meetings, support product demonstrations and presentations to showcase our instruments’ capabilities.
- Support testing services, incoming inquiries, quoting, sample management and communicating customer deliveries and results.
- Market Analysis
- Monitor market trends, competitor activities, and customer feedback to inform sales and marketing strategies.
- Assist in developing pricing strategies and sales forecasts.
- Collaboration
- Work closely with cross-functional teams, including engineering, product management, and operations, to ensure a cohesive approach to customer satisfaction.
- Participate in occasional trade shows and industry events to promote our brand and products.
Education, Experience, and Skills:
- Bachelor’s degree in business, marketing, or related field
- Previous experience in customer service, inside sales, and marketing
- Strong communication and interpersonal skills
- Proficiency in Microsoft Office Suite, graphics design, website management and CRM system experience
- Ability to work in a fast-paced environment and prioritize tasks effectively
- Knowledge of the test and measurement instrumentation market is a plus
What we can offer you
Respect, Kindness, Competence, and Passion. This is what we expect to bring everyday.
At Laser Thermal you will have the opportunity to:
- Build something that has never been done before.
- Grow your career as part of a dynamic startup.
- Express your professional goals and our team will help you achieve it.
- Learn about cutting-edge optical metrology technologies.
- Facilitate a supportive, collaborative, and science-loving culture.
Laser Thermal benefits include:
- Health Care Plan (Medical, Dental, and Vision) with FSA and HSA options
- Retirement Plan with Company Contribution (401K)
- Basic Life Insurance
- Long-Term Disability
- Company Stock Option Plan
- Paid Time Off Policy (vacation, sick)
- 13 Paid Holidays
- Parental Leave
- Subsidized Fitness Center Membership
Laser Thermal Analysis, Inc. is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, age, religion, sexual orientation, gender identity or expression, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, and or local laws.
This policy applies to all employment practices including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation and training.
As a federal contractor, Laser Thermal Analysis, Inc. is required to participate in the federal government's E-Verify program. The E-Verify process is completed in conjunction with a new hire's completion of the Form I-9 in order to confirm identity and work authorization in the United States.
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