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Digital Media Specialist

4 weeks ago

New York, New York, United States Stefanini Full time
Job Title: Digital Campaign Specialist

Stefanini Group is seeking a highly skilled Digital Campaign Specialist to join our team in New York, NY (Hybrid). As a key member of our digital marketing team, you will be responsible for implementing and managing digital media campaigns across various platforms.

Key Responsibilities:
  • Assist with project timelines, creative asset management, and cross-platform taxonomy
  • Collaborate with internal teams and external partners to facilitate the flow of creative assets, copy, and campaign components
  • Conduct quality checks on marketing materials to ensure accuracy, consistency, and alignment with brand guidelines
  • Work cross-functionally to ensure tracking standards, taxonomy, and conventions are upheld across teams
  • Troubleshoot and resolve issues during campaign execution
  • Handle daily campaign maintenance, including internal questions regarding tracking and status
  • Assist with tag management across media platforms, focusing on Google conversion tags and QA of media tags
Requirements:
  • 2+ years' experience in Martech/trafficking/digital media
  • Experience with Google Campaign Manager 360
  • Familiarity with onboarding new media & marketing technology platforms
  • Hands-on experience with building, trafficking, and managing digital media campaigns
  • Self-starter with a proactive mindset and excellent time management skills
  • Strong understanding of media channels and proficiency in their corresponding ad managers
About Stefanini Group:

Stefanini Group is a global provider of offshore, onshore, and nearshore outsourcing, IT digital consulting, systems integration, application, and strategic staffing services to Fortune 1000 enterprises around the world. Our presence is in countries like the Americas, Europe, Africa, and Asia, and more than four hundred clients across a broad spectrum of markets.