Category Insights Manager

1 week ago


Chicago, Illinois, United States PepsiCo Full time
About the Role

PepsiCo is a leading global food and beverage company operating in over 200 countries with a diverse portfolio of 22 world-renowned brands. Our mission is to create a better future for ourselves, our customers, and the communities we serve.

Job Summary

We are seeking a highly skilled Category Insights Manager to join our PFNA Insights team. As a key member of our team, you will be responsible for delivering end-to-end insights to drive commercial impact across our Sector, Customer Leadership Organization, and Marketing teams.

Key Responsibilities
  • Partner with the Warehouse Sales team to provide shopper/category/competitive insights on total business and priority customers, identifying areas of opportunity and growth.
  • Collaborate with Sales Strategy to develop and deliver business trends analyses, including actionable insights and recommendations to support AOP/JBP processes.
  • Leverage multiple data sources to gain a deep understanding of category and brand dynamics, shopper behavior, and identify opportunities across products, geographies, cohorts, and occasions.
  • Lead comprehensive, ongoing assessment of innovation performance, providing granular insights on awareness, incrementality, trial, and productivity.
  • Develop recommendations and provide thought leadership on gold standard planograms for the PFNA Warehouse business.
  • Develop omni-channel reporting to enhance decision-making and incorporate new data sources to deliver best-in-class analytical reporting for executive teams and cross-functional stakeholders.
Requirements
  • Bachelor's Degree required; MBA a plus.
  • 3+ years in Category Management or Shopper/Consumer Insights within the Consumer-Packaged Goods or Retail industry.
  • Demonstrated analytical, critical thinking, and thought leadership skills.
  • Strong planning/organizing skills, with the ability to manage multiple initiatives simultaneously.
  • High learning agility and curiosity, with an innovative mindset to think creatively on solutions development and problem-solving.
  • Advanced expertise with syndicated data sets (POS, Panel, Customer Loyalty Data) and high facility working with large data sets.
  • Passion for illuminating data, shopper understanding, and driving commercial impact from shopper understanding.
  • Strong communication and presentation skills, with the ability to interact confidently and effectively with customers and key stakeholders.
  • Collaboration is essential, as this role will work closely with account sales leads, cross-functional teams, and the retailer directly.
  • Must be willing and able to travel 10-20% of the time.
What We Offer
  • The expected compensation range for this position is between $85,200 - $142,650 based on a full-time schedule.
  • Location, confirmed job-related skills, and experience will be considered in setting actual starting salary.
  • Bonus based on performance and eligibility; target payout is 15% of annual salary paid out annually.
  • Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
  • In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility.
EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.



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