Senior Category Management Leader
1 week ago
At North America Revsale, Inc., we are dedicated to creating innovative beauty solutions that foster confidence and joy in everyday life.
Our legacy of breaking beauty norms is deeply embedded in our company culture. Since our pioneering launch of the first opaque nail polish in 1932, we have consistently delivered high-quality innovations that resonate with consumers. Our history includes the groundbreaking establishment of Elizabeth Arden as a female-led beauty enterprise in the 1920s and the introduction of Almay as the original hypoallergenic beauty brand in 1931.
Today, we proudly uphold our status as a leading global beauty entity. Our extensive portfolio features some of the most renowned brands and product lines in color cosmetics, skincare, hair care, personal care, and fragrances, available worldwide through various retail channels, including prestige, professional, mass, and direct-to-consumer.
We celebrate our heritage, embrace transformation, and promote diversity. Our commitment to our employees and consumers is unwavering.
Key Responsibilities:
- Serve as the strategic insight authority for designated categories within our brand portfolio.
- Utilize consumer, category, and shopper insights to craft compelling narratives that influence brand and category strategies.
- Provide top-tier analytics and actionable recommendations to enhance sales, market share, and profitability.
- Lead category advisory initiatives through collaboration with customers and internal insights teams.
- Enhance the integration of shopper insights across the organization.
- Identify and present growth opportunities within categories to key customers.
- Analyze and interpret large data sets to derive comprehensive insights into shopper behavior and category dynamics.
- Make informed recommendations regarding distribution, pricing, and promotions to meet category and brand goals.
- Conduct competitive market analysis and present findings to the Sales Leadership team.
- Monitor industry trends and propose strategies to address emerging challenges.
- Evaluate business performance, assist in ROI assessments, and suggest improvements to plans.
- Drive the achievement of POS share, net sales, and EBITA targets on an annual basis.
- Play a pivotal role in developing the annual business plan based on analytical evaluations of historical and competitive data.
- Collaborate with the Sales Leadership Team to establish annual growth objectives.
- Support and lead complex negotiations by leveraging insights to advocate for our brand's position.
Qualifications:
- A minimum of 6 years of progressive experience in Beauty Care, CPG, or Retail sectors.
Skills and Knowledge Required:
- Exceptional analytical and storytelling capabilities.
- Proficient in syndicated data tools (e.g., IRI, Nielsen) and their associated applications.
- Experience with customer loyalty databases.
Education:
Bachelor's Degree required; MBA preferred.
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