Senior Market Research Professional
5 days ago
Become a part of our caring community and help us put health first
Humana's Corporate Marketing Organization is seeking a Senior Market Research Professional to join the Market Research team working remotely anywhere in the US. The goal of the Market Research team at Humana is to discover and illuminate insights into market conditions and customers' wants and needs to reduce risks and maximize opportunities for Humana, all in service of improving the health of the people we serve.
As the Senior Market Research Professional, you will work with marketing partners and the lines of business to define a learning agenda and key strategic insight needs. You will play a pivotal role in ensuring that the business teams understand and hear the voice of the customer and other key stakeholders.
Key Responsibilities- Determine the key business questions to be answered
- Scope the right research audience
- Secure research sample (if not using a panel)
- Selection of the appropriate vendor from our approved set of research partners
- Partner with the vendor to identify the best research methodology
- Gain approvals and alignment on research instruments including legal and compliance
- Project manage the vendor through the research
- Vendor conducts data analysis and provide initial report (Senior Market Research Professional works in conjunction with the vendor to deliver a final report focused on true insights and direction to the business)
- Present insights to all stakeholders
In this role, you may also assist other researchers on the team in larger, more complex projects and assignments. Budget management and tracking as well as other research operations may also be assigned.
Requirements- Bachelor's Degree or higher in Market Research, Data Analytics, Marketing, Communications or Business
- 3+ years of Marketing research experience in both qualitative and quantitative projects
- Experience in the healthcare and/or health insurance industry
- Understanding and experience with a variety of research methodologies
- Strong project management skills and the ability to proactively address obstacles
- Ability to take data and turn it into a compelling story through insight, data visualization, etc.
- Strong presentation skills and experience communicating complex and functional strategies to senior management
- Must be passionate about contributing to an organization focused on continuously improving consumer experiences
- Master's degree or other graduate degree
- Healthcare, Provider research Experience
- Medicare/Senior Consumer Experience
- Experience with CMS STARs requirements, ratings, and measurements
Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security-both today and in the future, including:
- Health benefits effective day 1
- Paid time off, holidays, volunteer time and jury duty pay
- Recognition pay
- 401(k) retirement savings plan with employer match
- Tuition assistance
- Scholarships for eligible dependents
- Parental and caregiver leave
- Employee charity matching program
- Network Resource Groups (NRGs)
- Career development opportunities
Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana's secure website.
Scheduled Weekly Hours
40
Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$93,000 - $128,000 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
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