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Marketing Communications Specialist

2 months ago

Baton Rouge, Louisiana, United States Franciscan Missionaries of Our Lady Health System Full time

Job Summary

We are seeking a highly skilled Marketing Communications Specialist to join our team at Franciscan Missionaries of Our Lady Health System. As a key member of our marketing team, you will be responsible for developing and implementing marketing strategies to promote our healthcare services and products.

Key Responsibilities

• Develop and execute marketing plans to achieve business objectives
• Collaborate with cross-functional teams to ensure effective marketing campaigns
• Manage and maintain accurate and efficient job filing systems
• Assist in the development of advertising campaigns, including print and television production
• Support reputation and community relations efforts
• Ensure high-quality standards and maintain hospital integrity

Internal Communications

• Manage day-to-day internal communications and provide strategic support to senior executive leaders
• Develop strategic plans to ensure effective messaging
• Collaborate with the broader marketing team to communicate system-wide initiatives

Advertising and Media Relations

• Assist in the development and implementation of advertising campaigns
• Manage annual print contracts and direct all phases of print advertising
• Coordinate advertising schedules to ensure efficient departmental operations

Collaboration and Partnership

• Serve as a liaison to departments within the hospital
• Coordinate communication needs for assigned product lines
• Participate in the development of marketing strategy and materials

Qualifications

  • 5-7 years' experience in marketing
  • Bachelor's degree in Journalism, Advertising, or Marketing