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Senior Partner Marketing Manager

2 months ago


Baton Rouge, Louisiana, United States Teradata Full time
About the Role

We are seeking a highly skilled Senior Partner Marketing Manager to join our team at Teradata. As a key member of our global partner marketing team, you will play a critical role in developing and executing partner marketing strategies that drive business growth and customer success.

Key Responsibilities
  • Develop and execute multi-channel partner marketing programs to drive demand generation and pipeline growth.
  • Build and maintain strong relationships with senior marketing executives at our partner organizations.
  • Collaborate with internal stakeholders to develop joint partner go-to-market plans and marketing elements.
  • Lead the strategy and approach to cross-participation of Teradata-sponsored events.
  • Coordinate and improve partner involvement in Teradata's campaigns and programs.
  • Work with partners to execute co-marketing strategies and programs to increase market share and new sales.
  • Manage and report on ROI of marketing programs budget for assigned partner/alliance partners.
  • Jointly develop customer success stories and compelling content with partners.
  • Help secure high-profile global event sponsorships and recommend solutions for joint marketing plans.
  • Develop, track, and achieve success metrics and KPIs for assigned partner ecosystem.
Requirements
  • 7+ years' experience in an enterprise marketing role within the tech industry.
  • Collaboration and relationship building skills.
  • Track record working with partner marketing, sales, channel partners, field/global marketing, and customers.
About Teradata

We prioritize a people-first culture, embracing a flexible work model, and focusing on well-being. We are an anti-racist company, dedicated to Diversity, Equity, and Inclusion. We invite all identities and backgrounds to join our workplace, cultivating collaboration and inclusivity across our global organization.

We are proud to be an equal opportunity and affirmative action employer, committed to not discriminating based on race, color, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship, marital status, disability, medical condition, genetic information, gender identity or expression, military and veteran status, or any other legally protected status.