Strategic Communications Leader

2 weeks ago


Los Angeles, California, United States Sid Lee Full time
Role Overview

The Communications Strategy Director is a key leadership position at Sid Lee, responsible for driving transformative work and meaningful results for our clients.

This role requires a strategic leader who can champion innovative strategies, translate insights into inspiring briefs and brand roadmaps, and push the boundaries of traditional campaign delivery.

Key Responsibilities
  • Oversee the creation of communications strategy deliverables, including audience journeys, campaign ecosystems, engagement frameworks, moments strategies, and tactical briefs.
  • Promote innovation and ingenuity in campaign delivery, ensuring smart and novel translations of concepts to brand activation and behaviors.
  • Partner closely with clients and internal members of senior leadership, across disciplines and departments, to deliver the best creative product possible.
  • Drive collaboration with external IAT partners, including media, PR, and CRM agencies.
  • Lead relationships with day-to-day clients, presenting and selling through communications strategies.
  • Oversee the process of working with creative teams to amplify their ideas via media strategy, tactics, and creative thought-starters.
  • Provide a strong and informed point of view on how the brand should behave and capture opportunities for growth in the market.
  • Partner with data and analytics teams to ensure measurement frameworks, reporting cadences, and campaign optimizations are in place.
Requirements
  • Bachelor's or Master's degree in a related discipline.
  • 10+ years of experience in an agency environment, preferably a top creative agency.
  • Deep understanding of the media landscape, both offline and online.
  • Demonstrated ability to think strategically and creatively.
  • Excellent communication and presentation skills.
  • Advanced knowledge of media-based insight tools.
  • Experience with iconic American household brands and campaigns.
  • Global advertising experience is an asset.
About Sid Lee

Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrate culture with bold ideas. Our 700 professionals work as one team from offices in Montreal, Toronto, New York, Paris, London, Los Angeles, and Seattle.

We are committed to hiring a diverse staff and believe all experiences and perspectives bring value to our clients. We do not discriminate on the basis of race, color, gender, disability, age, religion, sexual orientation, national origin, ethnic origin, or any other characteristic protected by state or federal law.



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