Market Insights Lead Analyst

2 weeks ago

Minneapolis, Minnesota, United States Stryker Full time
Job Title: Market Insights Lead Analyst

We are seeking a highly skilled Market Insights Lead Analyst to join our team at Stryker. As a key member of our Upper Extremities Business Unit, you will be responsible for planning and executing global market research activities to drive strategic initiatives and long-term portfolio strategy.

Key Responsibilities:
  • Manage competitor analysis and surveillance through various channels.
  • Create sustainable processes to integrate global initiatives into the pre-commercialization plan.
  • Support global leaders on the development of the commercial strategy for their respective markets.
  • Partner with global leaders to develop research strategies tailored to specific markets.
  • Evaluate current and potential customer needs to drive value in the portfolio.
  • Deploy different approaches and methodologies of market research, including focus groups, one-on-one interviews, conjoint analysis, and cluster analysis.
  • Synthesize market trends on sources of volume and strategic focus.
  • Create standardized ways to track KPIs and consistent methods to report back to the business.
  • Recognize and assess problems, opportunities, and methods for improving existing reports.
  • Assist in the evaluation of RFPs and recommendation of vendor decisions.
  • Contribute specific analyses to aid in the construction of the marketing plan.
Requirements:
  • Bachelor's degree required.
  • 4+ years of work experience required.
  • 2+ years of market research experience preferred.
  • Medical technology industry experience preferred.
  • Proficiency in Excel, PowerBI, SQL is highly desirable.
What We Offer:

Stryker offers a comprehensive benefits package, including medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program, and tobacco cessation program. Financial benefits include a Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance.

Stryker is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status.

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